Average Ratings 2 Ratings

Total
ease
features
design
support

Average Ratings 0 Ratings

Total
ease
features
design
support

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Description

Where programmatic and media converge, Adobe stands out as the sole independent advertising platform that seamlessly integrates and automates every aspect of media, screens, data, and creativity on a large scale. The era of fragmented media management is now a thing of the past. For businesses aspiring to advance their digital marketing initiatives, automated media purchasing through a demand-side platform has become essential. The DSP selection you make can offer a significant advantage, enabling effective and economical strategy implementation while accurately forecasting results and enhancing the customer experience. Consistently recognized as a Leader by Forrester, Adobe Advertising Cloud is well-equipped to assist you in achieving leadership in your own market. With a unified demand-side platform, visualizing an omni-channel strategy becomes significantly more manageable, as Adobe Advertising Cloud DSP is the most extensive and agnostic platform available, granting access to ad inventory across virtually all media and supplying the necessary tools for quality control and measurement. By leveraging these capabilities, you can optimize your advertising efforts and drive better results.

Description

Sprinklr Marketing & Advertising stands out as an AI-driven enterprise platform designed for comprehensive campaign management, seamlessly integrating the entire marketing and advertising workflow across more than 30 digital, social, and paid channels into a single cohesive system. This innovative solution empowers global teams to efficiently plan, create, publish, manage, and analyze their campaigns, ensuring consistency, adherence to governance, and access to real-time insights. By bringing together campaign planning, content development, approval processes, and cross-channel publishing, it allows teams to effectively coordinate creative production and execution from one central hub, all while maintaining brand compliance through role-based access and audit trails. The platform's embedded AI enhances the creative process by offering generative brief and content recommendations, along with performance optimization insights and comprehensive reporting that highlight the factors influencing audience engagement and return on investment. Additionally, this approach fosters collaboration among team members, making it easier to adapt strategies in response to evolving market dynamics.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Acxiom Real Identity Yes 
Adobe Analytics Yes 
Adobe Creative Cloud Yes 
AppBilling Yes 
AppWise Yes 
Brandmovers Yes 
Eyeota Yes 
Factori Yes 
Instant-Mail Yes 
Oracle Cloud Infrastructure No 
Qloo Yes 
Salesforce No 
Sidecar Yes 
Stripe No 
TCS Intelligent Urban Exchange Yes 
TCS MasterCraft TransformPlus Yes 
TCS Optumera Yes 
Tableau No 
WhatsApp No 
WordPress No 

Integrations

Acxiom Real Identity No 
Adobe Analytics No 
Adobe Creative Cloud No 
AppBilling No 
AppWise No 
Brandmovers No 
Eyeota No 
Factori No 
Instant-Mail No 
Oracle Cloud Infrastructure Yes 
Qloo No 
Salesforce Yes 
Sidecar No 
Stripe Yes 
TCS Intelligent Urban Exchange No 
TCS MasterCraft TransformPlus No 
TCS Optumera No 
Tableau Yes 
WhatsApp Yes 
WordPress Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

Custom, quote-based pricing
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows Yes 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Adobe

Founded

1982

Country

United States

Website

www.adobe.com/advertising/adobe-advertising-cloud.html

Vendor Details

Company Name

Sprinklr

Founded

2009

Country

United States

Website

www.sprinklr.com/products/marketing-and-advertising/

Product Features

Campaign Management

Channel Management No 
Contact Database No 
Email Marketing No 
Event Triggered Actions No 
Lead Management No 
Multi-Campaign No 

Social Media Advertising

Ad Buying No 
Ad Creation No 
Bulk Advertising No 
Campaign Management No 
Collaboration Tools No 
Comment / Reply Moderation No 
Digital Asset Management No 
Reporting / Analytics No 
Retargeting No 
Roles / Permissions No 

Product Features

Campaign Management

Channel Management Yes 
Contact Database No 
Email Marketing No 
Event Triggered Actions No 
Lead Management No 
Multi-Campaign Yes 

Content Creation

Advertising Content Creation Yes 
Case Study Creation No 
Collaboration Tools No 
Content Calendar Yes 
Content Creator Marketplace No 
Content Curation No 
Content Planning Yes 
Content Topic Research No 
Create Reports Yes 
Marketing Content Creation No 
Quiz Creation No 
Sales Content Creation No 
Template Creation Yes 
User-Generated Content No 
Video Content Creation No 
Visual Content Creation No 
Written Content Creation No 

Marketing Analytics

A/B Testing Yes 
Campaign Management Yes 
Channel Attribution No 
Customer Journey Mapping Yes 
Dashboard Yes 
Performance Metrics Yes 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics Yes 
Website Analytics No 

Social Media Advertising

Ad Buying No 
Ad Creation No 
Bulk Advertising No 
Campaign Management Yes 
Collaboration Tools No 
Comment / Reply Moderation No 
Digital Asset Management No 
Reporting / Analytics No 
Retargeting No 
Roles / Permissions No 

Alternatives

Alternatives