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Average Ratings 0 Ratings

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Description

Where programmatic and media converge, Adobe stands out as the sole independent advertising platform that seamlessly integrates and automates every aspect of media, screens, data, and creativity on a large scale. The era of fragmented media management is now a thing of the past. For businesses aspiring to advance their digital marketing initiatives, automated media purchasing through a demand-side platform has become essential. The DSP selection you make can offer a significant advantage, enabling effective and economical strategy implementation while accurately forecasting results and enhancing the customer experience. Consistently recognized as a Leader by Forrester, Adobe Advertising Cloud is well-equipped to assist you in achieving leadership in your own market. With a unified demand-side platform, visualizing an omni-channel strategy becomes significantly more manageable, as Adobe Advertising Cloud DSP is the most extensive and agnostic platform available, granting access to ad inventory across virtually all media and supplying the necessary tools for quality control and measurement. By leveraging these capabilities, you can optimize your advertising efforts and drive better results.

Description

Are you finding it challenging to optimize yield across various channels, develop robust inventory and pricing strategies, and enhance your tracking and billing systems? These elements are essential for a thriving advertising enterprise. Understanding this need, Operative has created the Operative Digital Platform, tailored to align with your current operations while guiding you toward your future objectives. Although the thought of migration may be daunting, with Operative, you can be fully operational in as little as 8 weeks, thanks to our commitment to automation tools for migration and a reliable, scalable implementation process. There's no need to delay assessing your post-DSM landscape; you can transition to your new platform before the deadline, which will simplify reporting and streamline processes throughout the organization. Operative has consistently demonstrated success in helping clients achieve significant returns on investment by utilizing the Operative.One® platform to effectively manage their digital advertising operations, ensuring that your business is equipped for both present and future success. By choosing Operative, you position your business to thrive in an ever-evolving market.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Adobe Analytics
Adobe Audience Manager
AppBilling
AppMarket
DNSWatch
Dataviso Roadmaps Planner
Enveu
FreeWheel Beeswax
FuseCommander
Google Ad Manager
IBM Trusteer
Nominow
Pattern
PiSrc Fütprint
Product Marketing Alliance
PubMatic
RIVN
Sidecar
TCS Intelligent Urban Exchange
Telmetrics

Integrations

Adobe Analytics
Adobe Audience Manager
AppBilling
AppMarket
DNSWatch
Dataviso Roadmaps Planner
Enveu
FreeWheel Beeswax
FuseCommander
Google Ad Manager
IBM Trusteer
Nominow
Pattern
PiSrc Fütprint
Product Marketing Alliance
PubMatic
RIVN
Sidecar
TCS Intelligent Urban Exchange
Telmetrics

Pricing Details

No price information available.
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

Adobe

Founded

1982

Country

United States

Website

www.adobe.com/advertising/adobe-advertising-cloud.html

Vendor Details

Company Name

Operative

Founded

2000

Country

United States

Website

www.operative.com/operative-one/

Product Features

Campaign Management

Channel Management
Contact Database
Email Marketing
Event Triggered Actions
Lead Management
Multi-Campaign

Social Media Advertising

Ad Buying
Ad Creation
Bulk Advertising
Campaign Management
Collaboration Tools
Comment / Reply Moderation
Digital Asset Management
Reporting / Analytics
Retargeting
Roles / Permissions

Product Features

Revenue Management

Competitor Analysis
Dynamic Pricing
For Airlines
For Hospitality Industry
Forecasting
Inventory Control
Price Optimization
Recommendation Engine
Yield Management

Alternatives

Alternatives