Average Ratings 2 Ratings

Total
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Average Ratings 0 Ratings

Total
ease
features
design
support

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Description

Where programmatic and media converge, Adobe stands out as the sole independent advertising platform that seamlessly integrates and automates every aspect of media, screens, data, and creativity on a large scale. The era of fragmented media management is now a thing of the past. For businesses aspiring to advance their digital marketing initiatives, automated media purchasing through a demand-side platform has become essential. The DSP selection you make can offer a significant advantage, enabling effective and economical strategy implementation while accurately forecasting results and enhancing the customer experience. Consistently recognized as a Leader by Forrester, Adobe Advertising Cloud is well-equipped to assist you in achieving leadership in your own market. With a unified demand-side platform, visualizing an omni-channel strategy becomes significantly more manageable, as Adobe Advertising Cloud DSP is the most extensive and agnostic platform available, granting access to ad inventory across virtually all media and supplying the necessary tools for quality control and measurement. By leveraging these capabilities, you can optimize your advertising efforts and drive better results.

Description

Our media buying platform links advertisers with first-party data signals sourced from media owners, utilizing tailored algorithms to enhance outcomes while ensuring the security of media owners' data. Nodals AI is perfectly suited for media owners who prioritize privacy and wish to leverage an AI-enhanced platform for managing their digital advertising through collaboration on first-party data and bespoke algorithmic targeting. Media owners are capable of generating robust data signals, leading to more than double the sales for advertisers when compared to conventional third-party data methods. It's crucial for media owners to maintain control over their data, which is achievable by accessing it directly from the source; this approach not only lowers costs but also significantly cuts down carbon emissions by 75%. The way we measure advertising effectiveness has progressed from outdated deterministic methods to sophisticated probabilistic techniques that accurately assess true uplift. Nodals offers unparalleled access to the first-party data of media owners and executes custom algorithms directly on their data, ensuring both efficacy and security. This innovative approach empowers media owners to fully utilize their valuable data while fostering stronger partnerships with advertisers.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Acxiom Real Identity Yes 
Adobe Campaign Yes 
Alumio Yes 
AppMarket Yes 
Capgemini Intelligent Automation Platform Yes 
Commanders Act Yes 
DV Publisher Suite Yes 
Digimarc Discover Yes 
Eyeota Yes 
Factori Yes 
FuseCommander Yes 
Gravy Analytics Yes 
Instant-Mail Yes 
Pattern Yes 
Product Marketing Alliance Yes 
TCS HOBS Yes 
TCS MasterCraft DataPlus Yes 
TCS Optumera Yes 
ThreatSync Yes 

Integrations

Acxiom Real Identity No 
Adobe Campaign No 
Alumio No 
AppMarket No 
Capgemini Intelligent Automation Platform No 
Commanders Act No 
DV Publisher Suite No 
Digimarc Discover No 
Eyeota No 
Factori No 
FuseCommander No 
Gravy Analytics No 
Instant-Mail No 
Pattern No 
Product Marketing Alliance No 
TCS HOBS No 
TCS MasterCraft DataPlus No 
TCS Optumera No 
ThreatSync No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person Yes 

Vendor Details

Company Name

Adobe

Founded

1982

Country

United States

Website

www.adobe.com/advertising/adobe-advertising-cloud.html

Vendor Details

Company Name

Nodals.ai

Country

United Kingdom

Website

www.nodals.ai/

Product Features

Campaign Management

Channel Management No 
Contact Database No 
Email Marketing No 
Event Triggered Actions No 
Lead Management No 
Multi-Campaign No 

Social Media Advertising

Ad Buying No 
Ad Creation No 
Bulk Advertising No 
Campaign Management No 
Collaboration Tools No 
Comment / Reply Moderation No 
Digital Asset Management No 
Reporting / Analytics No 
Retargeting No 
Roles / Permissions No 

Product Features

Alternatives

Alternatives

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