Average Ratings 2 Ratings

Total
ease
features
design
support

Average Ratings 0 Ratings

Total
ease
features
design
support

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Description

Where programmatic and media converge, Adobe stands out as the sole independent advertising platform that seamlessly integrates and automates every aspect of media, screens, data, and creativity on a large scale. The era of fragmented media management is now a thing of the past. For businesses aspiring to advance their digital marketing initiatives, automated media purchasing through a demand-side platform has become essential. The DSP selection you make can offer a significant advantage, enabling effective and economical strategy implementation while accurately forecasting results and enhancing the customer experience. Consistently recognized as a Leader by Forrester, Adobe Advertising Cloud is well-equipped to assist you in achieving leadership in your own market. With a unified demand-side platform, visualizing an omni-channel strategy becomes significantly more manageable, as Adobe Advertising Cloud DSP is the most extensive and agnostic platform available, granting access to ad inventory across virtually all media and supplying the necessary tools for quality control and measurement. By leveraging these capabilities, you can optimize your advertising efforts and drive better results.

Description

Enhance your efficiency with comprehensive campaign management tailored for enterprises, unifying everything from media strategy and creative execution to performance assessment and enhancement within one platform. Streamline collaboration among creative, analytics, television, and digital teams through a single solution that fosters the sharing of insights, optimizes workflow, and strengthens your connection to critical data. Harness a centralized tool to access all audience insights, ensuring that you effectively target the right demographics with your messaging. Utilize machine learning to automate processes such as bidding and optimization, allowing for quicker responses to customer demands and market changes. Gain clear visibility into your expenditure and precisely track the locations of your advertisements, empowering you with control through Display & Video 360. With Display & Video 360, you have access to essential end-to-end campaign management functionalities, including creative workspaces and automated bidding, which facilitate rapid insights, enhanced teamwork, and superior outcomes. Incorporating these features means you can adapt your marketing strategies more dynamically, ultimately leading to an increase in overall campaign effectiveness.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Adobe Audience Manager Yes 
AdsCreator No 
Adwallet No 
AppReseller Yes 
Auction Streaming No 
Decentriq No 
Digimarc Discover Yes 
DinMo No 
FreeWheel Beeswax Yes 
FuseCommander Yes 
Google Ad Exchange (AdX) No 
Nominow Yes 
Qloo Yes 
TCS Intelligent Urban Exchange Yes 
TCS MasterCraft DevPlus Yes 
TCS Optumera Yes 
Telmetrics Yes 
ThreatSync Yes 
Titan Yes 

Integrations

Adobe Audience Manager No 
AdsCreator Yes 
Adwallet Yes 
AppReseller No 
Auction Streaming Yes 
Decentriq Yes 
Digimarc Discover No 
DinMo Yes 
FreeWheel Beeswax No 
FuseCommander No 
Google Ad Exchange (AdX) Yes 
Nominow No 
Qloo No 
TCS Intelligent Urban Exchange No 
TCS MasterCraft DevPlus No 
TCS Optumera No 
Telmetrics No 
ThreatSync No 
Titan No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Adobe

Founded

1982

Country

United States

Website

www.adobe.com/advertising/adobe-advertising-cloud.html

Vendor Details

Company Name

Google

Founded

1998

Country

United States

Website

marketingplatform.google.com/about/display-video-360/

Product Features

Campaign Management

Channel Management No 
Contact Database No 
Email Marketing No 
Event Triggered Actions No 
Lead Management No 
Multi-Campaign No 

Social Media Advertising

Ad Buying No 
Ad Creation No 
Bulk Advertising No 
Campaign Management No 
Collaboration Tools No 
Comment / Reply Moderation No 
Digital Asset Management No 
Reporting / Analytics No 
Retargeting No 
Roles / Permissions No 

Product Features

Campaign Management

Channel Management No 
Contact Database No 
Email Marketing No 
Event Triggered Actions No 
Lead Management No 
Multi-Campaign No 

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

Alternatives

Alternatives

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Google Ads

Google
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MediaMath

Infillion