Average Ratings 2 Ratings
Average Ratings 0 Ratings
Description
Where programmatic and media converge, Adobe stands out as the sole independent advertising platform that seamlessly integrates and automates every aspect of media, screens, data, and creativity on a large scale. The era of fragmented media management is now a thing of the past. For businesses aspiring to advance their digital marketing initiatives, automated media purchasing through a demand-side platform has become essential. The DSP selection you make can offer a significant advantage, enabling effective and economical strategy implementation while accurately forecasting results and enhancing the customer experience. Consistently recognized as a Leader by Forrester, Adobe Advertising Cloud is well-equipped to assist you in achieving leadership in your own market. With a unified demand-side platform, visualizing an omni-channel strategy becomes significantly more manageable, as Adobe Advertising Cloud DSP is the most extensive and agnostic platform available, granting access to ad inventory across virtually all media and supplying the necessary tools for quality control and measurement. By leveraging these capabilities, you can optimize your advertising efforts and drive better results.
Description
We assist you in optimizing the yield from your inventory. Our advanced advertising technology empowers you to leverage your data effectively, enabling you to better reach your target audiences. In addition, we facilitate the delivery of TV content across various platforms while ensuring the protection of subscriber revenue. Our cloud-based solutions safeguard your income from unauthorized account sharing and broaden your customers’ viewing choices. Adobe Primetime provides significant advantages for media companies, boasting an impressive 385% ROI, a 24% enhancement in average engagement time, and a 59% reduction in the time needed to deliver OTT video services. Furthermore, Adobe Primetime connects with 99% of pay-TV households in the United States. We are distinctly equipped to support you in providing targeted ad experiences that maintain TV-quality across all devices. Additionally, given that Adobe Primetime is designed to manage the most intricate events, you can confidently accommodate viewership demands during high-profile live events, including the Olympics and the Super Bowl. This ensures that your audience always receives a seamless viewing experience, no matter the occasion.
API Access
Has API
No
API Access
Has API
Yes
Integrations
Adobe Photoshop Lightroom Classic
Yes
Acxiom Real Identity
Yes
Adobe Audience Manager
Yes
Adobe Creative Cloud
Yes
AppBilling
Yes
AppWise
Yes
Bidtellect
Yes
DV Publisher Suite
Yes
Digimarc Discover
Yes
Enveu
Yes
Integrations
Adobe Photoshop Lightroom Classic
Yes
Acxiom Real Identity
No
Adobe Audience Manager
No
Adobe Creative Cloud
No
AppBilling
No
AppWise
No
Bidtellect
No
DV Publisher Suite
No
Digimarc Discover
No
Enveu
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
Yes
Vendor Details
Company Name
Adobe
Founded
1982
Country
United States
Website
www.adobe.com/advertising/adobe-advertising-cloud.html
Vendor Details
Company Name
Adobe
Founded
1982
Country
United States
Website
www.adobe.com/marketing/primetime.html
Product Features
Campaign Management
Channel Management
No
Contact Database
No
Email Marketing
No
Event Triggered Actions
No
Lead Management
No
Multi-Campaign
No
Social Media Advertising
Ad Buying
No
Ad Creation
No
Bulk Advertising
No
Campaign Management
No
Collaboration Tools
No
Comment / Reply Moderation
No
Digital Asset Management
No
Reporting / Analytics
No
Retargeting
No
Roles / Permissions
No
Product Features
OTT
API Access
Yes
Content Organization
Yes
Live Events
Yes
Monetization Tools
Yes
Multi-Service Integration
Yes
SDK
Yes
Scheduling
Yes
Video Hosting/Storage
Yes
Video Quality Optimization
Yes