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Description

Adlio is a comprehensive advertising platform designed for Meta (Facebook and Instagram) that facilitates bulk ad launches for both agencies and in-house marketing teams managing multiple ad accounts. Users can connect their Facebook account just once, upload a collection of images, videos, or carousels, select a specific campaign and ad set, and Adlio will automatically generate an individual ad for each uploaded file in Ads Manager using the official Marketing API. All ads are initially created in a paused state, ensuring that no budget is spent until the entire batch is reviewed by a team member. Additionally, all Advantage+ creative enhancements accepted by the API are turned off, along with automatic music features. Adlio securely stores essential settings like page and Instagram identity, pixel configurations, copy, UTM templates, naming conventions, and EU DSA fields per ad account, which prevents any mix-up of client settings in different ads. Team members can easily log in using their email, and they do not require individual Meta roles, allowing them to only view the ad accounts assigned to them and granting them launch rights on a per-account basis. The platform accommodates videos up to 4 GB in size and allows for carousels with up to five texts per ad, though it does not support creative generation or automation rules, ensuring a straightforward workflow for ad creation. Furthermore, this setup promotes better organization and control over advertising campaigns, making it an ideal solution for managing diverse marketing needs.

Description

Otterfish simplifies the process of creating and managing Facebook and Instagram Ads, catering specifically to small and medium-sized enterprises that may lack the resources or expertise in digital marketing. With Otterfish, anyone on your team can effortlessly launch high-performing ads, thanks to its user-friendly interface. The platform includes a variety of tools such as ad creation, publishing, audience testing, and performance analytics, making it a comprehensive solution for your advertising needs. It also offers a free plan, encouraging you to give it a try today. Additionally, Otterfish serves as a centralized hub for all your content and associated data. The innovative Creative Brain™ feature ensures that every image, ad, and product is meticulously tagged, enabling you to quickly access the best-performing visuals for specific products. You no longer need to rely on guesswork to identify your target audience or what creative elements resonate with them. By utilizing Audience tests, you can select an image, and Otterfish will automatically present it to real audience segments with corresponding captions, allowing for rapid comparison across different audience groups and optimizing your advertising strategy effectively. Now, marketing your business has never been easier or more efficient!

API Access

Has API No 

API Access

Has API No 

Screenshots View All

No images available

Screenshots View All

Integrations

Facebook Ads Yes 
Instagram Ads Yes 
Meta Ads Yes 
Instagram No 

Integrations

Facebook Ads Yes 
Instagram Ads Yes 
Meta Ads Yes 
Instagram Yes 

Pricing Details

$49/month
Free Trial No 
Free Version Yes 

Pricing Details

$19.99 per user per month
Free Trial No 
Free Version Yes 

Deployment

Web-Based No 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Adlio

Founded

2026

Country

Netherlands

Website

adlio.ai

Vendor Details

Company Name

Otterfish

Founded

2020

Country

New Zealand

Website

otterfish.com

Product Features

Social Media Advertising

Ad Buying No 
Ad Creation No 
Bulk Advertising No 
Campaign Management No 
Collaboration Tools No 
Comment / Reply Moderation No 
Digital Asset Management No 
Reporting / Analytics No 
Retargeting No 
Roles / Permissions No 

Product Features

Campaign Management

Channel Management No 
Contact Database No 
Email Marketing No 
Event Triggered Actions No 
Lead Management No 
Multi-Campaign No 

Creative Management

Billing & Invoicing No 
Client Management No 
Collaboration No 
File Sharing No 
Project Management No 
Task Management No 
Time Tracking No 

eCommerce

CRM No 
Catalog Management No 
Channel Management No 
Customer Accounts No 
Data Security No 
Email Marketing No 
Inventory Management No 
Kitting No 
Loyalty Program No 
Mobile Access No 
Multi-Store Management No 
Order Management No 
Product Configurator No 
Promotions Management No 
Returns Management No 
Reviews Management No 
SEO Management No 
Shopping Cart No 
Templates No 

Social Media Advertising

Ad Buying No 
Ad Creation No 
Bulk Advertising No 
Campaign Management No 
Collaboration Tools No 
Comment / Reply Moderation No 
Digital Asset Management No 
Reporting / Analytics No 
Retargeting No 
Roles / Permissions No 

Social Media Marketing

Analytics No 
Automated Publishing No 
Contact Management No 
Content Management Yes 
Conversion Tracking No 
Customer Targeting No 
Keyword Filtering No 
Multi-Account Management No 
Post Scheduling No 

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