Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
By leveraging your customer information alongside Viant's first and third-party data, Adelphic provides marketers with a clear and comprehensive understanding of their audience profiles, facilitating more strategic media decisions and investments. You can onboard and align your customer data with a database of 250 million registered users, allowing you to quickly forecast, manage, and target new audience segments. Audience segments can be defined using various identity attributes such as demographics, shopping behaviors, and online browsing patterns, while intelligent lookalike modeling enhances your campaign reach. The platform enables the maintenance of customer identities by integrating devices and offline activities with real individuals, ensuring seamless execution and measurement of campaigns. With our self-service demand-side platform (DSP), advertisers can run their programmatic media initiatives across multiple devices without the hassle of data loss or complex modeling methods. What sets Adelphic apart from other DSPs is its reliance on first-party data, which delivers the accuracy of people-based targeting and enhances overall campaign effectiveness. This unique approach ensures that marketers are not only reaching their intended audience but also optimizing their advertising efforts for maximum impact.
Description
Engage your audience effectively across all screen sizes, from the tiniest devices to the largest televisions in their homes. Leverage the expertise of top industry professionals who have consistently achieved success for various brands. Utilize advanced technology to manage your campaigns, ensuring successful outcomes throughout the entire marketing process. Present advertisements with impactful visibility in a secure setting within the Rakuten ecosystem. Our specially curated selection of leading publishers linked to Rakuten’s audience engine is highly sought after by advertisers worldwide. We provide tangible impact and reliable outcomes, fostering brand loyalty and repeat business. Our extensive collection of premium ad inventory is expertly managed by Rakuten’s local CTV specialists. Experience smooth onboarding without any undisclosed technology fees or intermediaries involved, ensuring transparency and efficiency in the process. With this approach, we enable brands to thrive in a competitive marketplace.
API Access
Has API
No
API Access
Has API
No
Integrations
5X
No
Acxiom InfoBase
Yes
Acxiom Real Identity
Yes
Bionic for Agencies
Yes
CTVision+
No
Humming
Yes
Intuizi
Yes
Ketch
No
Kochava
No
MINT
No
Integrations
5X
Yes
Acxiom InfoBase
No
Acxiom Real Identity
No
Bionic for Agencies
No
CTVision+
Yes
Humming
No
Intuizi
No
Ketch
Yes
Kochava
Yes
MINT
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
Viant
Founded
1999
Country
United States
Website
www.adelphic.com
Vendor Details
Company Name
Rakuten Advertising
Founded
1996
Country
United States
Website
rakutenadvertising.com/media/
Product Features
Advertising Agency
Campaign Management
No
Collaboration
No
Document Management
No
File Sharing
No
Project Management
No
Task Management
No
Time Tracking
No
Video Advertising
Ad Optimization
No
Collaboration Tools
No
Creative Asset Management
No
Demand-Side Platform (DSP)
No
Design Ads
No
Display Advertising
No
In-App Video
No
Media Buying
No
Reporting / Analytics
No
Social Advertising
No
Supply-Side Platform (SSP)
No
Video Monetization
No
Product Features
Affiliate
Affiliate Management
No
Affiliate Tracking
No
Banner Management
No
Commission Management
No
Contest Management
No
Coupon Management
No
Email / Newsletter Communication
No
Fraud Detection
No
Multi Level Marketing (MLM)
No
Multi-Language
No
Social Sharing
No
Retargeting
A/B Testing
No
Audience Targeting
No
Behavioral Targeting
No
Conversion Tracking
No
Geo Targeting
No
Mobile Retargeting
No
Personalization
No
Recommendation Engine
No
Social Media Retargeting
No