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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

By leveraging your customer information alongside Viant's first and third-party data, Adelphic provides marketers with a clear and comprehensive understanding of their audience profiles, facilitating more strategic media decisions and investments. You can onboard and align your customer data with a database of 250 million registered users, allowing you to quickly forecast, manage, and target new audience segments. Audience segments can be defined using various identity attributes such as demographics, shopping behaviors, and online browsing patterns, while intelligent lookalike modeling enhances your campaign reach. The platform enables the maintenance of customer identities by integrating devices and offline activities with real individuals, ensuring seamless execution and measurement of campaigns. With our self-service demand-side platform (DSP), advertisers can run their programmatic media initiatives across multiple devices without the hassle of data loss or complex modeling methods. What sets Adelphic apart from other DSPs is its reliance on first-party data, which delivers the accuracy of people-based targeting and enhances overall campaign effectiveness. This unique approach ensures that marketers are not only reaching their intended audience but also optimizing their advertising efforts for maximum impact.

Description

For nearly a decade, BluHorn has established itself in the industry, driven by a commitment to delivering an efficient and user-friendly experience for buyers and planners alike. We prioritize treating our clients like family, ensuring that we always strive for the best outcomes for them. Recognizing the variety of media buying solutions available, we focus on creating software that aligns with our users' needs, making it a profitable choice. To enhance our customers’ experience, we provide several distinctive features that set us apart in the media buying software landscape. These include integration with Nielsen and Comscore ratings, invoice reconciliation, comprehensive post-buy analysis, and QuickBooks Online accounting integration. Additionally, users can benefit from an import tool for avails and proposals, customized reporting options, specialized worksheets, and team functionality, which enhances collaboration. Our platform also supports multi-user access and features a wholesale product and service marketplace, along with a CRM tool to streamline operations. For more information, please visit bluhorn.com and take advantage of our 14-day free trial to explore all the features we offer!

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Acxiom InfoBase Yes 
Acxiom Real Identity Yes 
Axis LMS No 
Bionic for Agencies Yes 
Humming Yes 
Intuizi Yes 
MSIGHTS Yes 

Integrations

Acxiom InfoBase No 
Acxiom Real Identity No 
Axis LMS Yes 
Bionic for Agencies No 
Humming No 
Intuizi No 
MSIGHTS No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$198 per month
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows Yes 
Mac Yes 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Viant

Founded

1999

Country

United States

Website

www.adelphic.com

Vendor Details

Company Name

BluHorn

Country

United States

Website

www.bluhorn.com

Product Features

Advertising Agency

Campaign Management No 
Collaboration No 
Document Management No 
File Sharing No 
Project Management No 
Task Management No 
Time Tracking No 

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

Product Features

Advertising Agency

Campaign Management Yes 
Collaboration No 
Document Management No 
File Sharing No 
Project Management No 
Task Management No 
Time Tracking No 

Marketing Planning

Budgeting & Forecasting No 
Collaboration Yes 
Flowchart Yes 
Goal Setting / Tracking Yes 
Marketing Calendar Yes 
Media Planning Yes 
Predictive Analytics No 
Presentation Tools Yes 
Project Tracking Yes 
Spend Management Yes 

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