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Average Ratings 0 Ratings

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ease
features
design
support

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Write a Review

Description

By leveraging your customer information alongside Viant's first and third-party data, Adelphic provides marketers with a clear and comprehensive understanding of their audience profiles, facilitating more strategic media decisions and investments. You can onboard and align your customer data with a database of 250 million registered users, allowing you to quickly forecast, manage, and target new audience segments. Audience segments can be defined using various identity attributes such as demographics, shopping behaviors, and online browsing patterns, while intelligent lookalike modeling enhances your campaign reach. The platform enables the maintenance of customer identities by integrating devices and offline activities with real individuals, ensuring seamless execution and measurement of campaigns. With our self-service demand-side platform (DSP), advertisers can run their programmatic media initiatives across multiple devices without the hassle of data loss or complex modeling methods. What sets Adelphic apart from other DSPs is its reliance on first-party data, which delivers the accuracy of people-based targeting and enhances overall campaign effectiveness. This unique approach ensures that marketers are not only reaching their intended audience but also optimizing their advertising efforts for maximum impact.

Description

Out-of-home advertising (OOH) provides a distinct chance to forge meaningful connections in the physical world while enhancing your social media presence. Connect with your target audience in any location through 40 different digital venue types offered by top media owners. The process of finding digital out-of-home screens is streamlined, reducing the time required from days or weeks to just minutes. You can choose specific geographical targets, points of interest, media formats, and audience demographics to effectively reach your ideal consumers. Real-time mapping and performance reports ensure that CPM prices and targeted screens are always transparent. Our skilled team in digital out-of-home will assist you in developing, sharing, and implementing an impeccable campaign strategy. You can also access proof of play reports to monitor your campaign's effectiveness easily. Additionally, reports on key performance indicators (KPIs) and brand lift metrics are readily available, providing you with comprehensive insights into your advertising efforts. This holistic approach empowers you to refine your marketing strategies and maximize your impact.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Acxiom InfoBase Yes 
Acxiom Real Identity Yes 
Bionic for Agencies Yes 
Humming Yes 
Intuizi Yes 
Kochava No 
MSIGHTS Yes 
SeenLabs No 

Integrations

Acxiom InfoBase No 
Acxiom Real Identity No 
Bionic for Agencies No 
Humming No 
Intuizi No 
Kochava Yes 
MSIGHTS No 
SeenLabs Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Viant

Founded

1999

Country

United States

Website

www.adelphic.com

Vendor Details

Company Name

Adomni

Country

United States

Website

www.adomni.com

Product Features

Advertising Agency

Campaign Management No 
Collaboration No 
Document Management No 
File Sharing No 
Project Management No 
Task Management No 
Time Tracking No 

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

Product Features

Alternatives

Alternatives

Nielsen ONE Reviews

Nielsen ONE

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