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support

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Description

Addrelevance offers enhanced retargeting capabilities, achieving a remarkable increase of over 50% in click-through rates for display ads, improved efficiency in branded content, higher conversion rates, and more effective email or subscription campaigns. This innovative data solution, driven by artificial intelligence, provides precise insights into the buying profiles of individual users who visit websites. By analyzing which value propositions and calls to action resonate with each user, it facilitates the delivery of the most tailored advertisements or content. The implementation process is quick and straightforward, allowing for immediate benefits. Our system captures the unique behavioral data of every visitor to a site, enabling our algorithm to forecast the decision-making profiles of these visitors accurately. Consequently, our clients can present the most pertinent ads or content based on our sophisticated predictions. In this competitive landscape, you are a sales director at a publishing house striving to optimize your digital advertising revenue while being an experienced marketer determined to enhance your retargeting, email, and personalization campaigns. As a campaign manager focused on achieving the same volume of leads with a reduced budget, leveraging this advanced solution can significantly improve your outcomes and efficiency.

Description

A software solution that evolves, attracts, and retains customers to ensure robust growth with mathematical precision. By leveraging advanced machine learning alongside marketing automation, the entire predictive marketing framework becomes more intelligent, simplifying processes while enhancing the overall experience for customers both online and offline. Far exceeding the capabilities of traditional customer data platforms, outdated email service providers, or conventional customer relationship management systems, BuyerGenomics stands out as the go-to Predictive Marketing Automation (PMA) tool for contemporary retail marketers. Effectively gathering and structuring customer data is merely the starting point. BuyerGenomics continuously refreshes its comprehensive, omnichannel customer profile, enabling it to tailor marketing content and timing for the most relevant and impactful customer experiences. While BuyerGenomics translates the insights gathered from individual customers into actionable strategies that drive revenue, it simultaneously generates analytics that provide valuable guidance for refining your broader marketing approach. This dual capability not only enhances immediate customer engagement but also strengthens long-term marketing effectiveness.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

HubSpot CRM No 
HubSpot Customer Platform No 
Microsoft 365 Yes 
Olo No 
Pipedrive No 
Salesforce No 
Zoho CRM No 

Integrations

HubSpot CRM Yes 
HubSpot Customer Platform Yes 
Microsoft 365 No 
Olo Yes 
Pipedrive Yes 
Salesforce Yes 
Zoho CRM Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Addrelevance

Founded

2018

Country

Belgium

Website

www.addrelevance.ai

Vendor Details

Company Name

BuyerGenomics

Founded

2015

Country

United States

Website

buyergenomics.com

Product Features

Ad Server

A/B Testing Yes 
Ad Inventory Management Yes 
Ad Optimization Yes 
Banner Management Yes 
Conversion Tracking Yes 
Mobile Ad Serving Yes 
Native Ad Serving Yes 
Newsletter / Email Ad Serving Yes 
Referrals / Affiliates No 
Rich Media Ad Serving Yes 
Video Ad Serving Yes 

Landing Page

A/B Testing Yes 
Analytics Yes 
Drag & Drop No 
Form Creation No 
Real Time Editing No 
Responsive No 
SEO Management No 
Templates No 

Marketing Automation

A/B Testing Yes 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns No 
Dynamic Content Yes 
Landing Pages / Web Forms Yes 
Lead Scoring No 
Sales Intelligence Yes 
Search Marketing No 
Segmentation Yes 
Social Marketing No 
Website Visitor Tracking Yes 

Personalization

A/B Testing Yes 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting Yes 
Campaign Segmentation Yes 
Content Analytics Yes 
Contextual Targeting Yes 
Customer Profiles Yes 
Experience Management No 
Recommendation Engine No 
Website Personalization Yes 

Predictive Analytics

AI / Machine Learning Yes 
Benchmarking No 
Data Blending No 
Data Mining No 
Demand Forecasting No 
For Education No 
For Healthcare No 
Modeling & Simulation No 
Sentiment Analysis Yes 

Retargeting

A/B Testing Yes 
Audience Targeting Yes 
Behavioral Targeting Yes 
Conversion Tracking Yes 
Geo Targeting No 
Mobile Retargeting No 
Personalization Yes 
Recommendation Engine No 
Social Media Retargeting No 

Website Optimization Tools

Competitor Analysis No 
Content Management No 
Keyword Research Tools No 
Link Management No 
Performance Metrics Yes 
Problem Area Alerts No 

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics No 
Campaign Management No 
Customer Profiles No 
Customer Segmentation No 
Data Integration No 
Data Matching No 
GDPR Compliance No 
Personalization No 
Predictive Modeling No 

Email Marketing

A/B Testing No 
Artificial Intelligence No 
Auto-Responders No 
CAN SPAM Compliance No 
Customer Surveys No 
Drip Campaigns No 
Dynamic Content No 
Event Triggered Email No 
Image Library No 
Landing Pages/Web Forms No 
Mailing List Management No 
Mobile Optimized Emails No 
Reporting/Analytics No 
Subscriber Management No 
Template Management No 
WYSIWYG Email Editor No 

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking No 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs No 
Drip Campaigns No 
Dynamic Content No 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence No 
Search Marketing No 
Segmentation No 
Social Marketing No 
Website Visitor Tracking No 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

Predictive Analytics

AI / Machine Learning No 
Benchmarking No 
Data Blending No 
Data Mining No 
Demand Forecasting No 
For Education No 
For Healthcare No 
Modeling & Simulation No 
Sentiment Analysis No 

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