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features
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support

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Description

Addrelevance offers enhanced retargeting capabilities, achieving a remarkable increase of over 50% in click-through rates for display ads, improved efficiency in branded content, higher conversion rates, and more effective email or subscription campaigns. This innovative data solution, driven by artificial intelligence, provides precise insights into the buying profiles of individual users who visit websites. By analyzing which value propositions and calls to action resonate with each user, it facilitates the delivery of the most tailored advertisements or content. The implementation process is quick and straightforward, allowing for immediate benefits. Our system captures the unique behavioral data of every visitor to a site, enabling our algorithm to forecast the decision-making profiles of these visitors accurately. Consequently, our clients can present the most pertinent ads or content based on our sophisticated predictions. In this competitive landscape, you are a sales director at a publishing house striving to optimize your digital advertising revenue while being an experienced marketer determined to enhance your retargeting, email, and personalization campaigns. As a campaign manager focused on achieving the same volume of leads with a reduced budget, leveraging this advanced solution can significantly improve your outcomes and efficiency.

Description

Enhance the user experience by customizing the onboarding process for each user while re-engaging those who have become inactive through engaging videos delivered via push notifications, alongside a fully automated campaign to activate users. Encourage users to return to your application by providing tailored content and special offers, incentivizing them to refer the app to their friends, and implementing strategies to retarget users even if they have uninstalled the app. Reach your customers effectively by retargeting them as soon as they interact with your links across all major social media platforms, ensuring you can connect with them wherever they may be. With marketing automation, you can maximize your campaign effectiveness without additional effort, similar to the benefits offered by CRM marketing automation tools. Appgain’s automation features will allow you to respond automatically to user behaviors with personalized messages and utilize retargeting short links to guide customers to specific pages within your app. Additionally, you can accurately measure the ROI and ROAS for each channel used to acquire customers, providing valuable insights to optimize your marketing strategies further. By leveraging these tools, your overall customer engagement and retention can significantly improve, ensuring a thriving user base.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Microsoft 365 Yes 

Integrations

Microsoft 365 No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

$124 per month
Billed annually
Free Trial No 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Addrelevance

Founded

2018

Country

Belgium

Website

www.addrelevance.ai

Vendor Details

Company Name

Appgain.io

Founded

2018

Country

United States

Website

www.appgain.io

Product Features

Ad Server

A/B Testing Yes 
Ad Inventory Management Yes 
Ad Optimization Yes 
Banner Management Yes 
Conversion Tracking Yes 
Mobile Ad Serving Yes 
Native Ad Serving Yes 
Newsletter / Email Ad Serving Yes 
Referrals / Affiliates No 
Rich Media Ad Serving Yes 
Video Ad Serving Yes 

Landing Page

A/B Testing Yes 
Analytics Yes 
Drag & Drop No 
Form Creation No 
Real Time Editing No 
Responsive No 
SEO Management No 
Templates No 

Marketing Automation

A/B Testing Yes 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns No 
Dynamic Content Yes 
Landing Pages / Web Forms Yes 
Lead Scoring No 
Sales Intelligence Yes 
Search Marketing No 
Segmentation Yes 
Social Marketing No 
Website Visitor Tracking Yes 

Personalization

A/B Testing Yes 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting Yes 
Campaign Segmentation Yes 
Content Analytics Yes 
Contextual Targeting Yes 
Customer Profiles Yes 
Experience Management No 
Recommendation Engine No 
Website Personalization Yes 

Predictive Analytics

AI / Machine Learning Yes 
Benchmarking No 
Data Blending No 
Data Mining No 
Demand Forecasting No 
For Education No 
For Healthcare No 
Modeling & Simulation No 
Sentiment Analysis Yes 

Retargeting

A/B Testing Yes 
Audience Targeting Yes 
Behavioral Targeting Yes 
Conversion Tracking Yes 
Geo Targeting No 
Mobile Retargeting No 
Personalization Yes 
Recommendation Engine No 
Social Media Retargeting No 

Website Optimization Tools

Competitor Analysis No 
Content Management No 
Keyword Research Tools No 
Link Management No 
Performance Metrics Yes 
Problem Area Alerts No 

Product Features

Customer Engagement

Analytics No 
Churn Management No 
Communication Management Yes 
Community Management No 
Content Syndication No 
Feedback Collection No 
Gamification No 
Live Chat No 
Video Content No 

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution Yes 
Customer Journey Mapping No 
Dashboard Yes 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms Yes 
Lead Scoring No 
Sales Intelligence No 
Search Marketing No 
Segmentation Yes 
Social Marketing Yes 
Website Visitor Tracking Yes 

Mobile App Analytics

A/B Testing No 
Channel Attribution Yes 
Cohort Analysis No 
Funnel Analysis Yes 
In-App Events Tracking Yes 
Push Notifications Yes 
Retention Tracking No 
Revenue Tracking Yes 
Uninstall Tracking Yes 

Mobile Marketing

Channel Attribution Yes 
Contextual Targeting Yes 
Coupons No 
Email Marketing Yes 
Engagement Monitoring No 
In-App Marketing No 
Location-Based Marketing Yes 
Push Notifications Yes 
Text Messaging No 
Text-to-Win Yes 

Push Notifications

A/B Testing No 
Analytics No 
Campaign Segmentation Yes 
Contextual Targeting Yes 
Device Targeting Yes 
Expiry Notifications No 
Geo Targeting No 
Mobile Notifications No 
Notification Scheduling No 
Visual Notifications Yes 
Web Notifications Yes 

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