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Description

Beyond merely being a service provider, we act as a collaborative partner dedicated to assisting points of sale with their local marketing strategies, aiming to refine their decisions, enhance campaign effectiveness, increase foot traffic, and ultimately boost their revenue. Our mission is to empower network brands and their locations to harness cutting-edge technological innovations, ensuring that all local media options are readily available. We understand the significance of local media for your businesses, as well as the impact of various channels on campaign success. By utilizing advanced online promotional technologies such as Programmatic, RTB, Facebook, Adwords, and Linkedin, we centralize essential information—covering media types, formats, utilities, and pricing—into one cohesive platform. This allows for the seamless initiation or real-time adjustment of ongoing campaigns, enabling the management of multi-local, multi-channel digital advertising efforts. Our commitment to transparency ensures that campaign oversight and budget management remain clear and straightforward. Ultimately, we enhance the effectiveness of local communication while also streamlining processes for marketing teams, thus fostering a more efficient operational environment. This partnership not only drives results but also cultivates long-term growth for your business.

Description

ZypTV serves as a programmatic platform designed specifically for media buyers, facilitating the connection between streaming TV advertisers and their local audiences across various screens. This platform supports both local and national brands that play vital roles in our daily lives, enriching the communities and neighborhoods we inhabit. Through ad-supported local news and entertainment content, ZypTV enables users to engage with the businesses that are integral to their communities. By integrating the capabilities of a demand-side platform, ZypTV enhances the reach and effectiveness of traditional local media, allowing local businesses to effectively connect with their customer base. The evolution of streaming TV has significantly transformed consumer behavior, empowering local broadcast media with the advantages of digital advertising. However, executing local programmatic streaming TV presents unique challenges due to the enormous scale and automation needed to manage thousands of small, geo-targeted campaigns simultaneously, showcasing the complexity and innovation required in this space. This dynamic environment underscores the importance of adapting to new technologies to meet the needs of both advertisers and consumers.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Facebook Yes 
LinkedIn Yes 

Integrations

Facebook No 
LinkedIn No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Adcleek

Founded

2011

Country

France

Website

adcleek.com

Vendor Details

Company Name

ZypMedia

Country

United States

Website

www.zypmedia.com

Product Features

Location-Based Marketing

Audience Demographics No 
Beacons (BLE) No 
Contextual Marketing No 
Footfall Analytics No 
Geofencing No 
Location Intelligence No 
Marketing Attribution No 
Marketing Automation No 
NFC No 
Personalization No 
Push Notifications No 
QR Codes No 
Reporting / Analytics No 
Social Marketing No 
Wi-Fi No 

Product Features

Ad Server

A/B Testing No 
Ad Inventory Management No 
Ad Optimization No 
Banner Management No 
Conversion Tracking No 
Mobile Ad Serving No 
Native Ad Serving No 
Newsletter / Email Ad Serving No 
Referrals / Affiliates No 
Rich Media Ad Serving No 
Video Ad Serving No 

Alternatives

Alternatives