Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
Adbrain equips marketers and their collaborators with the tools to comprehend and connect with their customers through tailored, cohesive messaging across various devices, channels, and platforms. This enables the delivery of relevant, personalized communication throughout the entire customer journey. As individuals consume media across an increasing number of devices, maintaining a uniform brand experience has become more challenging. Adbrain addresses this issue by integrating diverse data sources, allowing you to concentrate on the individual rather than merely their device. By employing machine learning algorithms, Adbrain contextualizes unstructured data points spanning devices, individuals, and households, thereby ensuring extensive coverage and a lucid understanding of your target audience's behavior. With its comprehensive approach to identity, Adbrain simplifies the comparison of patterns across different people, locations, and items, making it an invaluable resource for marketers striving to enhance their engagement strategies. Ultimately, this capability helps brands foster deeper connections with their customers in an ever-evolving digital landscape.
Description
Lotame is a technology company that makes data smarter, faster, and easier to use for digital marketers. Our end-to-end data collaboration platform Spherical empowers thousands of marketers, agencies, and media owners to onboard, access, analyze, and activate the data they need to understand and engage consumers. Our proven commitment to industry interoperability, connectivity, and privacy help drive successful business outcomes for companies on their terms.
Who uses Lotame?
Marketers and media owners, serving global clients in North America, Latin America, Europe, Middle East, Africa, and Asia Pacific.
API Access
Has API
No
API Access
Has API
No
Integrations
AT Internet
No
Acxiom InfoBase
No
Acxiom Real Identity
No
Advangelists
No
BDEX
No
Bidtellect
No
BlueConic
No
BlueVenn
No
ChannelMix
No
Cross Pixel
No
Integrations
AT Internet
Yes
Acxiom InfoBase
Yes
Acxiom Real Identity
Yes
Advangelists
Yes
BDEX
Yes
Bidtellect
Yes
BlueConic
Yes
BlueVenn
Yes
ChannelMix
Yes
Cross Pixel
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
No
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Adbrain
Founded
2012
Country
United Kingdom
Website
www.adbrain.com
Vendor Details
Company Name
Lotame Solutions
Founded
2006
Country
United States
Website
www.lotame.com
Product Features
Customer Communications Management
Batch Communications
No
Chat / Messaging
No
Content Management
No
Email Distribution
No
Interactive Content
No
Multi-Channel Communications
No
On-Demand Communications
No
Personalization
No
Print Management
No
Template Management
No
Video Content
No
Product Features
Data Management
Customer Data
Yes
Data Analysis
Yes
Data Capture
Yes
Data Integration
Yes
Data Migration
Yes
Data Quality Control
Yes
Data Security
Yes
Information Governance
Yes
Master Data Management
Yes
Match & Merge
Yes
Data Management Platforms (DMP)
Ad Network Integration
No
Analytics / ROI Tracking
No
Audience Targeting
No
Behavioral Analytics
No
CRM
No
Campaign Management
No
Competitive Analysis
No
Customer Journey Mapping
No
Data Capture / Transfer
No
Data Classification
No
Data Visualization
No