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Description

Adagio's innovative demand optimization solutions enable publishers to tap into limitless demand sources, leading to exceptional revenue growth while improving user experience, optimizing supply paths, and minimizing carbon emissions. With the trust of more than 25,000 publishers globally, Adagio provides cutting-edge technologies that cater to the needs of publishers, advertisers, and users alike. Their platform effectively tackles revenue losses in the auction process by addressing issues such as bid throttling, vRate and CTR targeting, bid shading, buyer warm-up algorithms, and timeouts, thereby equipping publishers with the tools to boost their earnings. Adagio streamlines the optimization process for both existing and new demand sources through any Prebid wrapper, featuring tools like the Adagio Prebid Server that enhances direct seats and the Adagio Ad Exchange for seamless connections with selected SSP and DSP partners. Additionally, Adagio's platform delivers extensive analytics and reporting capabilities, offering valuable insights into revenue KPIs across various dimensions, which ultimately aids publishers in making informed decisions. This comprehensive approach ensures that publishers are well-prepared to navigate the evolving digital landscape.

Description

HeadBidder is the easy-to-use SaaS Header Bidding management platform that is made for online publishing houses and online-ad monetization and yield optimization teams. This is a SaaS tool that is made to save money on code development and deployment. Users may focus on the core part of the online ad sales business that brings money and use HeadBidder.net only for mechanic ad management work that is automated on the platform. Combines wrapped up ready-to-go features and tools: prebid.js container, 3rd-party integrations with GAM, Smart+, User ID tools, Built-in Prebid analytics, and more. Header Bidding Manager SaaS Tool “HeadBidder” Functionality: - Multi-Site and Multi-Account UI - User Account and Publisher management for system administrators - Platform-wide messaging system in UI - Prebid.js based wrapper builder - Automated Prebid.js script build and adapter monitoring - Google Ad Manager API support, token-based access - Built-in Prebid Analytics - Banner and Video ad types supported - Custom floors, Aliases, User-ID modules, Prebid server adapters features supported

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

33Across Lexicon Yes 
FreeWheel DemandSuite Yes 
Google Ad Manager No 
Magnite Yes 
Nexxen Yes 
OpenX Yes 
PubMatic Yes 
Sovrn Yes 
TripleLift Yes 

Integrations

33Across Lexicon No 
FreeWheel DemandSuite No 
Google Ad Manager Yes 
Magnite No 
Nexxen No 
OpenX No 
PubMatic No 
Sovrn No 
TripleLift No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Adagio

Website

adagio.io

Vendor Details

Company Name

FM Labs LLC

Founded

2012

Country

USA

Website

headbidder.net

Product Features

Product Features

Ad Server

A/B Testing No 
Ad Inventory Management Yes 
Ad Optimization Yes 
Banner Management Yes 
Conversion Tracking No 
Mobile Ad Serving Yes 
Native Ad Serving No 
Newsletter / Email Ad Serving No 
Referrals / Affiliates No 
Rich Media Ad Serving Yes 
Video Ad Serving Yes 

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) Yes 
Design Ads No 
Display Advertising Yes 
In-App Video No 
Media Buying Yes 
Reporting / Analytics Yes 
Social Advertising No 
Supply-Side Platform (SSP) Yes 
Video Monetization Yes 

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