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Description

Adtriba offers a comprehensive approach to tracking and assessing marketing efforts across multiple channels and devices, including both online and offline activities, while also considering performance and brand impact, even incorporating television at the user level. The platform ensures an automated, impartial, and transparent evaluation for each marketing channel. Utilizing advanced machine learning algorithms, Adtriba determines the value of various investments and provides actionable recommendations accordingly, all presented through an intuitive dashboard that supports marketing managers in making informed decisions. With its machine learning capabilities, marketing optimization becomes straightforward, dependable, and exceptionally efficient. Furthermore, the implementation of Customer Lifetime Value (CLV) Attribution is seamless with Adtriba, which is designed to be integrated and operational with minimal effort. Users can expect to receive initial insights and optimization suggestions within a short timeframe. Adtriba adeptly gathers and consolidates all necessary data through web tracking, mobile app data integration, and connections to a variety of platforms, ensuring a robust analytical framework. This holistic data collection empowers marketing teams to refine their strategies effectively and achieve better overall results.

Description

Your business needs predictable, profitable results. Your customers deserve highly personalized omnichannel experiences. Unify customer data and eliminate silos through an API and open architecture to enable intelligent omnichannel engagement. Rapidly aligns business goals with industry-specific customer engagement strategies crowdsourced by leading brands. True 1:1 customer personalization across all channels and devices for increased omnichannel engagement, retention, and loyalty. To scale 1:1 personalization and optimize business results, AI and predictive analytics are integrated with marketing execution. Cross-channel execution is simplified and marketing operations are streamlined to optimize the customer experience across all channels. You can communicate with your customers in a completely personalized way across all channels with optimized content for email and direct mail.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Apteco Orbit No 
Attentive No 
Canopy No 
CloseAlert No 
Commanders Act No 
Criteo Commerce Growth No 
Cyclr No 
Data Virtuality No 
DinMo No 
Fresh Relevance No 
Insider One No 
Lexer No 
Motileo No 
Personizely No 
Playable No 
Replenit No 
Scal-e No 
Stackreaction No 
Taxi for Email No 

Integrations

Apteco Orbit Yes 
Attentive Yes 
Canopy Yes 
CloseAlert Yes 
Commanders Act Yes 
Criteo Commerce Growth Yes 
Cyclr Yes 
Data Virtuality Yes 
DinMo Yes 
Fresh Relevance Yes 
Insider One Yes 
Lexer Yes 
Motileo Yes 
Personizely Yes 
Playable Yes 
Replenit Yes 
Scal-e Yes 
Stackreaction Yes 
Taxi for Email Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Adtriba

Founded

2015

Country

Germany

Website

www.adtriba.com

Vendor Details

Company Name

SAP

Founded

2000

Country

United States

Website

www.emarsys.com

Product Features

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms No 
Lead Scoring No 
Sales Intelligence Yes 
Search Marketing No 
Segmentation No 
Social Marketing No 
Website Visitor Tracking No 

Product Features

eCommerce

CRM Yes 
Catalog Management No 
Channel Management Yes 
Customer Accounts No 
Data Security Yes 
Email Marketing Yes 
Inventory Management No 
Kitting Yes 
Loyalty Program Yes 
Mobile Access Yes 
Multi-Store Management No 
Order Management No 
Product Configurator No 
Promotions Management Yes 
Returns Management No 
Reviews Management Yes 
SEO Management No 
Shopping Cart No 
Templates Yes 

eCommerce Personalization

A/B Testing No 
Abandoned Cart Email No 
Dynamic Pricing No 
Offers & Discounts Notifications No 
Personalized Site Navigation No 
Product Recommendations No 
Reporting / Analytics No 
Social Insights No 

Email Marketing

A/B Testing Yes 
Artificial Intelligence No 
Auto-Responders Yes 
CAN SPAM Compliance Yes 
Customer Surveys Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Event Triggered Email Yes 
Image Library Yes 
Landing Pages/Web Forms Yes 
Mailing List Management Yes 
Mobile Optimized Emails Yes 
Reporting/Analytics Yes 
Subscriber Management Yes 
Template Management Yes 
WYSIWYG Email Editor Yes 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform Yes 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms Yes 
Lead Scoring No 
Sales Intelligence Yes 
Search Marketing No 
Segmentation Yes 
Social Marketing Yes 
Website Visitor Tracking Yes 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

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