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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

FatTail is transforming the advertising landscape by creating innovative sales, operations, and marketplace solutions that empower publishers to take charge of their strategies. Central to our approach is an adaptable Revenue Management Platform designed to enhance monetization, streamline control, and facilitate growth. Rather than forcing you to modify your existing business practices to fit our model, our software is tailored to integrate seamlessly with your current operations, helping you achieve your goals with increased speed, efficiency, and profitability. As a global leader in advertising technology, FatTail offers the only integrated supply platform that combines direct and programmatic capabilities. Our cloud-based solutions grant publishers comprehensive command over media planning, sales, and revenue generation across diverse advertising products and channels, while also providing differentiated “top of the funnel” inventory sourced from the most reputable brands in the industry. This unique approach ensures that our clients can maximize their potential while maintaining the integrity of their established practices.

Description

Insticator introduces innovative monetization solutions for publishers, enabling them to enhance ad revenue while simultaneously increasing audience engagement through the delivery of more beloved content. By fostering community growth alongside financial success, Insticator Commenting ensures that both publishers and their audiences benefit from its features, which include around-the-clock human moderation and impactful advertisements. This platform leverages programmatic advertising while providing personalized interactions, with a unique engagement unit that offers complimentary custom content designed to retain users on the site for extended periods. Weekly updates to trivia and poll questions keep the content fresh and relevant, allowing publishers to gain valuable insights into audience preferences. With a diverse range of ad sizes and engagement tools, we empower publishers to boost their ad revenue effectively. Furthermore, our robust brand safety measures and ad blocker defense mechanisms guarantee the availability of high-quality ad inventory, ensuring that publishers can maximize their advertising potential without compromising user experience. By integrating these elements, Insticator not only drives financial growth but also cultivates a loyal audience base.

API Access

Has API

API Access

Has API

Screenshots View All

Screenshots View All

Integrations

Confiant
DV Publisher Suite

Integrations

Confiant
DV Publisher Suite

Pricing Details

$100 per month
Free Trial
Free Version

Pricing Details

No price information available.
Free Trial
Free Version

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Deployment

Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Customer Support

Business Hours
Live Rep (24/7)
Online Support

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Types of Training

Training Docs
Webinars
Live Training (Online)
In Person

Vendor Details

Company Name

FatTail

Founded

2001

Country

United States

Website

www.fattail.com

Vendor Details

Company Name

Insticator

Founded

2012

Country

United States

Website

Insticator.com

Product Features

Publishing and Subscriptions

Advertising Management
Books
Campaign Management
Catalogs
Circulation Management
Content Management
Layout & Design
Magazines
Newsletters
Newspapers

Revenue Management

Competitor Analysis
Dynamic Pricing
For Airlines
For Hospitality Industry
Forecasting
Inventory Control
Price Optimization
Recommendation Engine
Yield Management

Product Features

Community

Content Management
Content Moderation
Discussions / Forums
Event Management
Group Management
Ideation / Crowdsourcing
Member Directory
Membership Management
Social Media Management
Website Management
White Label

Video Advertising

Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization

Alternatives

Alternatives

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One by AOL

Verizon Media