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Average Ratings 0 Ratings

Total
ease
features
design
support

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Write a Review

Description

FatTail is transforming the advertising landscape by creating innovative sales, operations, and marketplace solutions that empower publishers to take charge of their strategies. Central to our approach is an adaptable Revenue Management Platform designed to enhance monetization, streamline control, and facilitate growth. Rather than forcing you to modify your existing business practices to fit our model, our software is tailored to integrate seamlessly with your current operations, helping you achieve your goals with increased speed, efficiency, and profitability. As a global leader in advertising technology, FatTail offers the only integrated supply platform that combines direct and programmatic capabilities. Our cloud-based solutions grant publishers comprehensive command over media planning, sales, and revenue generation across diverse advertising products and channels, while also providing differentiated “top of the funnel” inventory sourced from the most reputable brands in the industry. This unique approach ensures that our clients can maximize their potential while maintaining the integrity of their established practices.

Description

Ingenta aims to deliver tailored business solutions to the media sector by implementing flexible software and services within intricate business landscapes, supported by a team of knowledgeable and dedicated professionals who prioritize exceptional service and assistance. We cherish our authentic and independent culture as we strive to tackle complex challenges, thereby enabling both our clients and ourselves to thrive. Established in 1998, Ingenta became publicly listed on the AIM market of the London Stock Exchange in April 2000. Following several smaller acquisitions, the company broadened its reach through a merger with Vista, enhancing its capabilities. The company is headquartered in Oxford, UK, and maintains an additional office in New Jersey, USA. With nearly four decades of industry expertise and a workforce exceeding 150 employees, Ingenta caters to over 400 trade and scholarly publishers. As a well-regarded and reliable name in the realm of scholarly publishing, the Ingenta brand has been unified to encapsulate the company’s diverse products and services under a single identity, further solidifying its market presence. This consolidation reinforces Ingenta's commitment to innovation and continuous improvement in service delivery.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

DV Publisher Suite Yes 
Nominow No 
censhare No 

Integrations

DV Publisher Suite No 
Nominow Yes 
censhare Yes 

Pricing Details

$100 per month
Free Trial Yes 
Free Version Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

FatTail

Founded

2001

Country

United States

Website

www.fattail.com

Vendor Details

Company Name

Ingenta

Founded

1977

Country

United Kingdom

Website

www.ingenta.com

Product Features

Publishing and Subscriptions

Advertising Management Yes 
Books No 
Campaign Management Yes 
Catalogs No 
Circulation Management No 
Content Management No 
Layout & Design No 
Magazines No 
Newsletters Yes 
Newspapers No 

Revenue Management

Competitor Analysis No 
Dynamic Pricing No 
For Airlines No 
For Hospitality Industry No 
Forecasting No 
Inventory Control Yes 
Price Optimization Yes 
Recommendation Engine No 
Yield Management No 

Product Features

Publishing and Subscriptions

Advertising Management No 
Books Yes 
Campaign Management Yes 
Catalogs Yes 
Circulation Management Yes 
Content Management Yes 
Layout & Design Yes 
Magazines Yes 
Newsletters Yes 
Newspapers Yes 

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