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Description
FatTail is transforming the advertising landscape by creating innovative sales, operations, and marketplace solutions that empower publishers to take charge of their strategies. Central to our approach is an adaptable Revenue Management Platform designed to enhance monetization, streamline control, and facilitate growth. Rather than forcing you to modify your existing business practices to fit our model, our software is tailored to integrate seamlessly with your current operations, helping you achieve your goals with increased speed, efficiency, and profitability. As a global leader in advertising technology, FatTail offers the only integrated supply platform that combines direct and programmatic capabilities. Our cloud-based solutions grant publishers comprehensive command over media planning, sales, and revenue generation across diverse advertising products and channels, while also providing differentiated “top of the funnel” inventory sourced from the most reputable brands in the industry. This unique approach ensures that our clients can maximize their potential while maintaining the integrity of their established practices.
Description
Ingenta aims to deliver tailored business solutions to the media sector by implementing flexible software and services within intricate business landscapes, supported by a team of knowledgeable and dedicated professionals who prioritize exceptional service and assistance. We cherish our authentic and independent culture as we strive to tackle complex challenges, thereby enabling both our clients and ourselves to thrive. Established in 1998, Ingenta became publicly listed on the AIM market of the London Stock Exchange in April 2000. Following several smaller acquisitions, the company broadened its reach through a merger with Vista, enhancing its capabilities. The company is headquartered in Oxford, UK, and maintains an additional office in New Jersey, USA. With nearly four decades of industry expertise and a workforce exceeding 150 employees, Ingenta caters to over 400 trade and scholarly publishers. As a well-regarded and reliable name in the realm of scholarly publishing, the Ingenta brand has been unified to encapsulate the company’s diverse products and services under a single identity, further solidifying its market presence. This consolidation reinforces Ingenta's commitment to innovation and continuous improvement in service delivery.
API Access
Has API
API Access
Has API
Pricing Details
$100 per month
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
FatTail
Founded
2001
Country
United States
Website
www.fattail.com
Vendor Details
Company Name
Ingenta
Founded
1977
Country
United Kingdom
Website
www.ingenta.com
Product Features
Publishing and Subscriptions
Advertising Management
Books
Campaign Management
Catalogs
Circulation Management
Content Management
Layout & Design
Magazines
Newsletters
Newspapers
Revenue Management
Competitor Analysis
Dynamic Pricing
For Airlines
For Hospitality Industry
Forecasting
Inventory Control
Price Optimization
Recommendation Engine
Yield Management
Product Features
Publishing and Subscriptions
Advertising Management
Books
Campaign Management
Catalogs
Circulation Management
Content Management
Layout & Design
Magazines
Newsletters
Newspapers