Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
AdBeacon is an innovative platform for multi-touch attribution and optimization designed specifically for ecommerce brands and agencies aiming to move past mere speculation and effectively quantify their growth drivers. By directly linking to your first-party data—such as revenue figures and customer activities from your online store—and integrating that information with your paid media channels, the system facilitates precise, real-time reporting and actionable optimization. It boasts a wide array of powerful features like advanced multi-channel attribution, comprehensive campaign tracking, lifetime value assessments, RFM analysis, performance dashboards for creative content, custom audience creation, and budget management tools, all available in a single, cohesive interface. With AdBeacon, businesses can gain clear insights into how each advertisement, campaign, or customer interaction impacts the overall journey, enabling them to distinguish between high-value and low-value audiences. This allows for strategic reallocations of budget towards top-performing creatives, ultimately empowering brands to scale their campaigns with both assurance and transparency, all based on validated data regarding clicks and purchases. Additionally, users can leverage the platform’s insights not just for immediate gains, but also for long-term strategic planning and growth.
Description
Justify and maximize your investments in television advertising with reliable and swift cross-screen measurement and attribution. Instead of enduring lengthy waits for performance reports on your TV ad campaigns, leverage precise insights that enable you to make timely optimizations. Steer clear of unreliable measurement methods that could undermine your confidence and skew your reports and forecasts. Equip yourself with the necessary tools and support to transform insights into actionable strategies that enhance your return on advertising spend (ROAS). iSpot evaluates ad impressions and performance comprehensively by utilizing a unique ad catalog and airing data, along with exclusive access to 16 million Smart TVs and direct partnerships with over 300 streaming platforms and demand-side platforms (DSPs). The acquisition of Ace Metrix has further enriched iSpot’s capabilities, allowing advertisers to conduct survey-based assessments of creative effectiveness. Consequently, advertisers can now effortlessly monitor both the tangible business results and the broader brand influence of their TV and video advertising efforts. This comprehensive approach ensures that every advertising dollar is spent wisely and effectively.
API Access
Has API
No
API Access
Has API
No
Integrations
Amazon Ads
Yes
Attentive
Yes
BigCommerce
Yes
Facebook Ads
Yes
Google Ads
Yes
Klaviyo
Yes
Kochava
No
LiveRamp
No
Meta AI
Yes
Meta Ads
Yes
Integrations
Amazon Ads
No
Attentive
No
BigCommerce
No
Facebook Ads
No
Google Ads
No
Klaviyo
No
Kochava
Yes
LiveRamp
Yes
Meta AI
No
Meta Ads
No
Pricing Details
$299 per month
Pricing based on monthly revenue (Brands)
Agency pricing based on number of users/brands (Flat rate for agencies)
Agency pricing based on number of users/brands (Flat rate for agencies)
Free Trial
Yes
Free Version
Yes
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
Yes
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
AdBeacon
Founded
2022
Country
United States
Website
www.adbeacon.com
Vendor Details
Company Name
iSpot.tv
Founded
2012
Country
United States
Website
www.ispot.tv
Product Features
Marketing Attribution
Attribution Modeling
Yes
Audience Segmentation
Yes
Conversion Tracking
No
Cross-Channel Attribution
Yes
Customer Journey Mapping
Yes
Multi-Touch Attribution
Yes
Predictive Analytics
Yes
ROI Tracking
Yes
Product Features
Marketing Attribution
Attribution Modeling
Yes
Audience Segmentation
No
Conversion Tracking
Yes
Cross-Channel Attribution
Yes
Customer Journey Mapping
No
Multi-Touch Attribution
Yes
Predictive Analytics
Yes
ROI Tracking
Yes