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Description

Ad Lightning was established with a clear goal: to enhance the ad tech landscape while fostering strong partnerships along the way. We approach this responsibility with utmost dedication. Our innovative technology provides advanced protection against harmful ads, conducts real-time site assessments, and offers valuable insights into ad networks, empowering publishers and exchanges to manage their programmatic advertising effectively. Utilizing proprietary methods, our live site scanning generates synthetic audiences that simulate genuine user behavior, enabling us to gather critical information about ad quality and pinpoint the origins of problematic ads. Additionally, our ad blocking solution integrates effortlessly with your current advertising framework, monitoring every impression and proactively eliminating ads linked to a wide array of threats. This comprehensive blocklist addresses malware and various other issues that may lead to poor user experiences, data leaks, or non-compliance with your specific standards. Our system safeguards all your inventory with minimal delays while ensuring real-time updates to swiftly address emerging threats and uphold the integrity of your advertising space. Through our commitment to excellence, we strive to redefine the standards of ad technology.

Description

VeraViews is an innovative advertising ecosystem that utilizes blockchain technology, centered on its unique Proof of View (PoV) system for identifying ad fraud. By implementing AI and machine learning for automated fraud detection, it effectively identifies invalid impressions and non-human traffic as they occur, utilizing predictive analytics and anomaly detection to safeguard advertising campaigns. The system ensures that all ad impressions are recorded on a secure distributed ledger, which provides an immutable, auditable trail that offers transparent and reliable campaign information for both advertisers and publishers. Furthermore, VeraViews is designed to seamlessly integrate with leading video platforms such as Brightcove and includes a comprehensive advertising solution, featuring a Supply-Side Platform (SSP) and ad exchange. Recently introduced in the UAE under the NextGen FDI initiative, this platform allows brands to connect with entirely verified human audiences through real-time bidding, ensuring the integrity and effectiveness of their advertising efforts while fostering trust in the digital advertising ecosystem. As a result, VeraViews not only enhances campaign performance but also promotes accountability in advertising practices.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

No details available.

Integrations

No details available.

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Ad Lightning

Country

United States

Website

www.adlightning.com/product

Vendor Details

Company Name

VeraViews

Founded

2017

Country

United Arab Emirates

Website

www.veraviews.com

Product Features

Click Fraud

Account Alerts No 
Activity Monitoring No 
IP Address Monitoring No 
IP Blocking No 
Keyword Tracking No 
Refund Management No 
Risk Assessment No 
Time on Site Tracking No 

Product Features

Click Fraud

Account Alerts No 
Activity Monitoring No 
IP Address Monitoring No 
IP Blocking No 
Keyword Tracking No 
Refund Management No 
Risk Assessment No 
Time on Site Tracking No 

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