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Description
Create and enhance the most pertinent creative within a single platform. Ad-Lib.io has developed an advanced Creative Management Platform that leverages intelligent automation to seamlessly connect creative and media teams. Our AI-driven collaboration tools blend your creative assets and narratives with dynamic templates capable of producing an astonishing variety of formats. Tailor your approved creative on a large scale by utilizing both first and third-party audience data to deliver the optimal mix of assets for each specific target. Our sophisticated algorithms analyze and rate elements, providing essential insights into which creatives are poised for success and enabling real-time adjustments. Within Ad-Lib.io, you can organize your teams, locations, and agencies while assigning permissions to ensure everyone contributes effectively to launching campaigns. At the beginning of the creative briefing process, you'll find recommended brand guidelines, fonts, and other reusable assets and resources readily available, streamlining the entire workflow. This integrated approach not only enhances collaboration but also maximizes the effectiveness of your marketing efforts across the board.
Description
At the core of Basis lies our renowned omni-channel demand-side platform (DSP), designed for exceptional speed and efficiency, ensuring your programmatic campaigns succeed. By utilizing Basis' advanced artificial intelligence engine, you can achieve superior results for your campaigns. Opt for either algorithmic or machine learning optimization, which continuously assesses data from over 30 different campaign metrics to align with your specific objectives. This enables you to make informed, optimized decisions that enhance overall performance. With Basis' robust performance automation, you can scale your efforts effectively. Engage users in real-time through advanced geo-fencing features that let you pinpoint specific locations on a map, upload street addresses, or target various places by category. Build audiences based on users who have visited a particular location, address, or category. Additionally, Centro capitalizes on over 15 years of strong publisher partnerships to offer you an unparalleled library of more than 2,000 active private marketplace deals across a wide range of leading websites, ensuring you have access to exceptional advertising opportunities. This extensive network allows for greater flexibility and creativity in campaign execution, ultimately driving more impactful results.
API Access
Has API
API Access
Has API
Integrations
Acxiom InfoBase
Acxiom Real Identity
AgencyAnalytics
DV Publisher Suite
EPICA
Spaceback
Tapad
Zuar Runner
Integrations
Acxiom InfoBase
Acxiom Real Identity
AgencyAnalytics
DV Publisher Suite
EPICA
Spaceback
Tapad
Zuar Runner
Pricing Details
No price information available.
Free Trial
Free Version
Pricing Details
No price information available.
Free Trial
Free Version
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Deployment
Web-Based
On-Premises
iPhone App
iPad App
Android App
Windows
Mac
Linux
Chromebook
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Customer Support
Business Hours
Live Rep (24/7)
Online Support
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Types of Training
Training Docs
Webinars
Live Training (Online)
In Person
Vendor Details
Company Name
Ad-Lib.io
Founded
2017
Country
United Kingdom
Website
www.ad-lib.io/platform
Vendor Details
Company Name
Centro
Founded
2001
Country
United States
Website
www.centro.net/solutions/basis/dsp/
Product Features
Creative Management
Billing & Invoicing
Client Management
Collaboration
File Sharing
Project Management
Task Management
Time Tracking
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization
Product Features
Video Advertising
Ad Optimization
Collaboration Tools
Creative Asset Management
Demand-Side Platform (DSP)
Design Ads
Display Advertising
In-App Video
Media Buying
Reporting / Analytics
Social Advertising
Supply-Side Platform (SSP)
Video Monetization