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Description
Active Agent is a comprehensive omnichannel demand-side platform that provides cutting-edge marketing technology aimed at value-driven, automated, and data-centric media purchasing. It accommodates multiple formats such as display, mobile, native, video, digital out-of-home, cinema, digital audio, and both linear and programmatic television. The platform facilitates effective planning, purchasing, and optimization of programmatic advertising across these diverse channels. Active Agent guarantees full compliance with data protection regulations through straightforward campaign configurations that automatically align with IAB standards and EU guidelines. Brand safety is prioritized through pre-bid integrations that deliver automatic quality control during media buying, ensuring that placements are secure and tailored to each brand's needs. Furthermore, the platform allows for centralized management of all prevalent deal types, complete with forecasting and in-depth reporting features, along with an extensive directory of exclusive, always-on deals spanning various channels. This level of integration and accessibility empowers advertisers to maximize their campaign effectiveness and reach their target audiences more efficiently.
Description
AdTech Europe offers a comprehensive programmatic demand-side platform (DSP) tailored for businesses aiming to manage their own advertising operations rather than relying on external technologies. Clients can opt for either a DSP License, signifying licensed ownership, or a complete Acquisition that provides the entire source code for extensive customization options. Both choices come with unlimited queries per second (QPS) without incurring any query fees, access to over 1,000 supply-side platform (SSP) integrations, as well as compatibility with OpenRTB and XML protocols, and integration with ad exchanges (ADX). Features also encompass white-label branding, an AI-powered automation suite, a reseller plugin, onboarding assistance, and continuous upgrades throughout the lifetime of the service. The platform supports a variety of ad formats including display, native, push notifications, pop-under ads, and video, alongside robust fraud filtering and third-party verification integrations. Additionally, a plug-and-play White Label DSP Software as a Service (SaaS) option is available starting at $500 per month. Beyond these offerings, AdTech Europe also specializes in custom ad technology development, AdOps outsourcing services, and protection against ad fraud, ensuring that clients have a comprehensive suite of solutions for their advertising needs. Their commitment to innovation and client success makes them a valuable partner in the ad tech landscape.
API Access
Has API
No
API Access
Has API
No
Screenshots View All
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Integrations
No details available.
Integrations
No details available.
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
Yes
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
Yes
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
No
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
No
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
Yes
In Person
No
Vendor Details
Company Name
Virtual Minds
Founded
2001
Country
Germany
Website
virtualminds.com/active-agent/
Vendor Details
Company Name
AdTech Europe (3DMA Ltd)
Country
Bulgaria
Website
adtech.eu
Product Features
Product Features
Alternatives
Alternatives
No Alternatives