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Average Ratings 0 Ratings

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ease
features
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support

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Description

Harnessing cutting-edge open-source AutoML technology, we facilitate the creation of high-quality models effortlessly. This system incorporates Deep Learning and pre-trained models to enhance intelligence wherever relevant. By employing Causal AI alongside AutoML, it ensures fairness, supports causal inference, and provides counterfactual predictions. Each trained model can be deployed instantly for interactive online use or through an API, making it accessible to all users. Additionally, it offers comprehensive insights into feature importances and model explanations through Shapley values. Our AI engine operates entirely on an open-source framework, allowing for complete transparency and universal applicability of our algorithms. It effectively groups customers or products into similar cohorts based on an extensive array of features. Furthermore, it predicts future outcomes by identifying temporal patterns in historical data and is capable of training predictive models using labeled data to make predictions on unlabeled datasets, thereby enhancing its overall utility and performance.

Description

Google Meridian is an open source framework for Marketing Mix Modeling (MMM) designed by Google, aimed at assisting advertisers and analysts in effectively assessing the influence of their marketing initiatives across both online and offline platforms without dependence on cookies or individual user tracking. Central to Meridian is a Bayesian causal-inference model that can process aggregated data—including spend, sales, key performance indicators, reach and frequency, geographical data, seasonality, and external controls—to determine the incremental impact of each marketing channel, such as search, social media, video, and offline media, on overall results, as well as to calculate return on ad spend (ROAS), response curves, and optimal budget distribution. As an open-source tool, it affords users complete visibility into the methodologies and code, empowering them to customize model settings, data inputs, and the underlying assumptions. This level of transparency not only enhances trust but also encourages collaboration among users to refine the model further. Additionally, the open-source nature allows for community contributions, which can lead to continuous improvements and innovations in the framework.

API Access

Has API Yes 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Google Ads No 
Google Display & Video 360 No 
Google Sheets Yes 
Microsoft Excel Yes 
SQL Yes 

Integrations

Google Ads Yes 
Google Display & Video 360 Yes 
Google Sheets No 
Microsoft Excel No 
SQL No 

Pricing Details

$80 per user per month
Free Trial No 
Free Version Yes 

Pricing Details

Free
Free Trial No 
Free Version Yes 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Vendor Details

Company Name

Actable AI

Founded

2020

Country

United Kingdom

Website

www.actable.ai/

Vendor Details

Company Name

Google

Founded

1998

Country

United States

Website

developers.google.com/meridian

Product Features

Data Analysis

Data Discovery Yes 
Data Visualization Yes 
High Volume Processing No 
Predictive Analytics Yes 
Regression Analysis No 
Sentiment Analysis No 
Statistical Modeling No 
Text Analytics No 

Product Features

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