Compare Act! vs. FIREBusinessPlatform in 2026

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Description

Act! Advantage, a full front-office CRM solution with all-new functionality that unites sales, marketing, and customer management in one intuitive, affordable platform, is the culmination of nearly four decades of feedback. Every feature is designed to reflect how today’s SMBs run their businesses and helps them stay organized, attract new customers, and turn relationships into results. Act! Advantage includes the largest injection of new functionality in Act’s history, broadening its footprint across your entire front office, and reducing your need for costly, third-party tools. Additionally, you can select the perfect fit, cost-effective tier to meet your current needs with peace of mind knowing that Act! will grow with you.

Description

Organize and maintain your company's customer and contact details, as this serves as the foundation for all sales, marketing, and support efforts. Utilize marketing automation to enhance engagement throughout the customer journey, from initial awareness to eventual advocacy. Boost your operational efficiency and speed by fostering team collaboration across sales, marketing, and support functions. Break down geographical barriers by incorporating face-to-face video conferencing into your sales, marketing, support, and overall business operations. By effectively implementing these strategies, you can ensure a seamless flow of communication and collaboration within your organization. Embracing these advancements will lead to a more dynamic and responsive business environment.

API Access

Has API Yes

API Access

Has API No

Screenshots View All

Screenshots View All

Integrations

3CX Yes

Data Sentinel Yes

Eventbrite Yes

Facebook Yes

Freshdesk Yes

Google Workspace Yes

Gravity Forms Yes

Halo Service Desk Yes

HubSpot Marketing Hub Yes

Mobile Text Alerts Yes

Show More Integrations

Explore All 80 Integrations

Integrations

3CX No

Data Sentinel No

Eventbrite No

Facebook No

Freshdesk No

Google Workspace No

Gravity Forms No

Halo Service Desk No

HubSpot Marketing Hub No

Mobile Text Alerts No

Show More Integrations

Pricing Details

$30.00/month/user

Act! Advantage Standard $30/mo/user billed annually
Act! Advantage Professional $45/mo/user billed annually
Act! Advantage Ultimate $60/mo/user billed annually
Act! Premium Desktop (On-Premises) $37.50/mo/user billed annually

Free Trial Yes

Free Version No

Pricing Details

$19 per month per user

$19 per month for the first user then $9 per month per additional user

Free Trial Yes

Free Version No

Deployment

Web-Based Yes

On-Premises Yes

iPhone App Yes

iPad App Yes

Android App Yes

Windows Yes

Mac No

Linux Yes

Chromebook No

Deployment

Web-Based Yes

On-Premises No

iPhone App No

iPad App No

Android App No

Windows No

Mac No

Linux No

Chromebook No

Customer Support

Business Hours Yes

Live Rep (24/7) No

Online Support Yes

Customer Support

Business Hours Yes

Live Rep (24/7) No

Online Support Yes

Types of Training

Training Docs Yes

Webinars Yes

Live Training (Online) Yes

In Person Yes

Types of Training

Training Docs Yes

Webinars Yes

Live Training (Online) Yes

In Person No

Vendor Details

Company Name

Act!

Founded

1987

Country

United States

Website

www.act.com

Vendor Details

Company Name

1400degrees

Founded

2015

Country

United States

Website

firebusinessplatform.com

Product Features

Automotive CRM

Call Logging Yes

Contact Management Yes

Customer Support Yes

Inventory Management Yes

Lease Management Yes

List Management Yes

Marketing Automation Yes

Product Catalog Yes

Quotes / Proposals Yes

Service Department Management Yes

Showroom Management No

Territory Management Yes

Business Management

Billing & Invoicing Yes

CRM Yes

Employee Management No

Financial Management Yes

Inventory Management No

Marketing Management Yes

Order Management Yes

Point of Sale (POS) No

Project Management Yes

Purchasing No

Scheduling Yes

Time & Expense Tracking No

Training Management No

Vendor Management No

Construction CRM

Client Tracking Yes

Contract Management Yes

Forecasting Yes

Project Management Yes

Quote Management Yes

Sales Management Yes

Scheduling Yes

Time Management Yes

Contact Management

Activity Management Yes

Appointment Management Yes

Contact Database Yes

Contact History Yes

Contact Import/Export Yes

Customer Pipeline Yes

Email Marketing Yes

Group Management Yes

Interaction Tracking Yes

Lead Management Yes

Prospecting Tools Yes

Sales Pipeline Management Yes

Search / Filter Yes

Segmentation Yes

Shared Contacts Yes

Social Media Integration Yes

CRM

Calendar/Reminder System Yes

Call Logging Yes

Document Storage Yes

Email Marketing Yes

Internal Chat Integration Yes

Lead Scoring Yes

Marketing Automation Integration Yes

Mobile Access Yes

Quotes / Proposals Yes

Segmentation Yes

Social Media Integration Yes

Task Management Yes

Territory Management No

Email Marketing

A/B Testing Yes

Artificial Intelligence No

Auto-Responders Yes

CAN SPAM Compliance Yes

Customer Surveys Yes

Drip Campaigns Yes

Dynamic Content Yes

Event Triggered Email Yes

Image Library Yes

Landing Pages/Web Forms Yes

Mailing List Management Yes

Mobile Optimized Emails Yes

Reporting/Analytics Yes

Subscriber Management Yes

Template Management Yes

WYSIWYG Email Editor Yes

Financial CRM

Account Alerts Yes

Asset Management Yes

Expense Tracking Yes

Household Tracking Yes

Influence Tracking No

Lead Management Yes

Marketing Management Yes

Relationship Tracking Yes

Team Assignments Yes

Territory Management Yes

Healthcare CRM

Audience Targeting Yes

Campaign Management Yes

Marketing Automation Yes

Medical History Records Yes

Patient Communications Yes

Patient Management Yes

Physician Management Yes

Predictive Analytics No

Drag & Drop Yes

Form Creation Yes

Real Time Editing Yes

Responsive Yes

SEO Management Yes

Templates Yes

Lead Capture

Business Card / Badge Scanning No

Dashboard Yes

Data Extraction Yes

Lead Distribution Yes

Lead Notifications Yes

Lead Nurturing Yes

Lead Qualification Yes

Lead Scoring Yes

Online Forms Yes

Lead Management

Activity Tracking Yes

Campaign Management Yes

Lead Capture Yes

Lead Distribution Yes

Lead Nurturing Yes

Lead Scoring Yes

Lead Segmentation Yes

Pipeline Management Yes

Prospecting Tools Yes

Source Tracking Yes

Legal CRM

Marketing Automation

A/B Testing Yes

Analytics / ROI Tracking Yes

Artificial Intelligence Yes

Content / Blogging Platform No

Customizable CTAs Yes

Drip Campaigns Yes

Dynamic Content Yes

Landing Pages / Web Forms Yes

Lead Scoring Yes

Sales Intelligence Yes

Search Marketing Yes

Segmentation Yes

Social Marketing Yes

Website Visitor Tracking Yes

Online Form Builders

Artificial Intelligence Yes

Assign Roles / Permissions Yes

Collaboration Tools Yes

Conversational Forms Yes

Data Tables Yes

Drag & Drop / No Code Yes

Export to PDF Yes

HIPAA Compliant Yes

Import Existing Forms Yes

Mobile Forms Yes

Offline Forms No

Pre-made Templates Yes

Quizzes / Questionnaires No

Reporting / Data Visualization Yes

Signup Forms Yes

Surveys Yes

Real Estate CRM

Campaign Management Yes

Client / Property Matching Yes

Contact Management Yes

Dashboard Yes

Email Marketing Yes

Interaction Tracking Yes

Lead Management Yes

Property Alerts No

Referral Tracking Yes

Segmentation Yes

Real Estate Lead Generation

Sales Tracking

Activity Dashboard Yes

Alerts / Notifications Yes

Appointment Scheduling Yes

Call Logging Yes

Comments / Notes Yes

Custom Reports Yes

Document Management Yes

Email Templates Yes

Interaction Tracking Yes

Lead Management Yes

Lead Scoring Yes

Pipeline Management Yes

Reporting / Analytics Yes

Task Management Yes

Social CRM

Calendar/Reminder System Yes

Customer Support Yes

Email Marketing Yes

Lead Capture Yes

Lead Nurturing Yes

Live Chat No

Marketing Automation Integration Yes

Multi-Channel Social Integration No

Social Media Monitoring No

Task Management Yes

Product Features

Business Management

Billing & Invoicing No

CRM Yes

Employee Management No

Financial Management No

Inventory Management No

Marketing Management Yes

Order Management No

Point of Sale (POS) No

Project Management No

Purchasing No

Scheduling No

Time & Expense Tracking No

Training Management No

Vendor Management No

Campaign Management

Channel Management No

Contact Database Yes

Email Marketing Yes

Event Triggered Actions Yes

Lead Management Yes

Multi-Campaign Yes

Collaboration

Brainstorming Yes

Calendar Management Yes

Chat / Messaging Yes

Contact Management Yes

Content Management Yes

Document Management No

Project Management No

Real Time Editing Yes

Task Management Yes

Version Control No

Video Conferencing Yes

Contact Management

Activity Management Yes

Appointment Management Yes

Contact Database Yes

Contact History Yes

Contact Import/Export Yes

Customer Pipeline Yes

Email Marketing Yes

Group Management Yes

Interaction Tracking Yes

Lead Management Yes

Prospecting Tools Yes

Sales Pipeline Management Yes

Search / Filter Yes

Segmentation Yes

Shared Contacts No

Social Media Integration Yes

CRM

Calendar/Reminder System Yes

Call Logging Yes

Document Storage Yes

Email Marketing Yes

Internal Chat Integration Yes

Lead Scoring Yes

Marketing Automation Integration Yes

Mobile Access No

Quotes / Proposals Yes

Segmentation Yes

Social Media Integration Yes

Task Management Yes

Territory Management No

eCommerce

CRM Yes

Catalog Management Yes

Channel Management Yes

Customer Accounts Yes

Data Security Yes

Email Marketing Yes

Inventory Management Yes

Kitting Yes

Loyalty Program Yes

Mobile Access Yes

Multi-Store Management No

Order Management Yes

Product Configurator Yes

Promotions Management Yes

Returns Management No

Reviews Management No

SEO Management Yes

Shopping Cart Yes

Templates Yes

Email Marketing

A/B Testing Yes

Artificial Intelligence No

Auto-Responders Yes

CAN SPAM Compliance Yes

Customer Surveys No

Drip Campaigns Yes

Dynamic Content Yes

Event Triggered Email Yes

Image Library Yes

Landing Pages/Web Forms Yes

Mailing List Management Yes

Mobile Optimized Emails Yes

Reporting/Analytics Yes

Subscriber Management Yes

Template Management Yes

WYSIWYG Email Editor Yes

Landing Page

A/B Testing No

Analytics Yes

Drag & Drop Yes

Form Creation Yes

Real Time Editing Yes

Responsive Yes

SEO Management No

Templates Yes

Lead Management

Activity Tracking Yes

Campaign Management Yes

Lead Capture Yes

Lead Distribution Yes

Lead Nurturing Yes

Lead Scoring Yes

Lead Segmentation Yes

Pipeline Management Yes

Prospecting Tools Yes

Source Tracking Yes

Lead Nurturing

A/B Testing Yes

Campaign Management Yes

Drip Campaigns Yes

Lead Capture Yes

Lead Notifications Yes

Lead Scoring Yes

Lead Segmentation Yes

Performance Metrics Yes

Personalization Yes

Pipeline Management Yes

Marketing Automation

A/B Testing Yes

Analytics / ROI Tracking Yes

Artificial Intelligence No

Content / Blogging Platform Yes

Customizable CTAs Yes

Drip Campaigns Yes

Dynamic Content Yes

Landing Pages / Web Forms Yes

Lead Scoring Yes

Sales Intelligence No

Search Marketing No

Segmentation Yes

Social Marketing Yes

Website Visitor Tracking No

Social Media Management

Automated Publishing No

Brand Tracking No

Content Management Yes

Customer Engagement Yes

Multi-Account Management Yes

Multi-User Collaboration Yes

Post Scheduling Yes

Reporting/Analytics Yes

Social Media Monitoring Yes

Social Media Marketing

Analytics Yes

Automated Publishing No

Contact Management Yes

Content Management Yes

Conversion Tracking Yes

Customer Targeting Yes

Keyword Filtering Yes

Multi-Account Management Yes

Post Scheduling Yes

Task Management

Collaboration Yes

Create Subtasks No

Gamification No

Gantt Charts Yes

Mobile Access Yes

Percent-Complete Tracking No

Progress Tracking No

Recurring Tasks No

Reporting/Analytics Yes

Spreadsheet View Yes

Task Board View No

Task Planning No

Task Scheduling No

Task Tracking No

Time Tracking Yes

To-Do List View Yes

Video Conferencing

Electronic Hand Raising Yes

Mobile Access Yes

On-Demand Webcasting No

Presentation Streaming Yes

Presentation Tools Yes

Private Chat Yes

Real-Time Chat Yes

Record & Playback Ability No

Screen Sharing Yes

Two-Way Audio & Video Yes

Video Conferencing Yes

Whiteboard Yes

Web Conferencing

Electronic Hand Raising Yes

Mobile Access Yes

On-Demand Webcasting No

Presentation Streaming Yes

Presentation Tools Yes

Private Chat Yes

Real-Time Chat Yes

Record & Playback Ability No

Screen Sharing Yes

Two-Way Audio & Video Yes

Video Conferencing Yes

Whiteboard Yes

Webinar

Alerts/Notifications Yes

Customizable Branding No

Event Management Yes

Live Chat Yes

Multi-Presenter Yes

On-Demand Webinars No

Polls / Voting No

Q & A Yes

Reporting/Analytics Yes

Screen Sharing Yes

Social Media Promotion Yes

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Compare Act! vs. FIREBusinessPlatform

Average Ratings 554 Ratings

Average Ratings 0 Ratings

Description

Description

API Access

API Access

Screenshots View All

Screenshots View All

Integrations

Integrations

Pricing Details

Pricing Details

Deployment

Deployment

Customer Support

Customer Support

Types of Training

Types of Training

Vendor Details

Company Name

Founded

Country

Website

Vendor Details

Company Name

Founded

Country

Website

Product Features

Product Features

Alternatives

Alternatives

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