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Description

Act-on makes it easy to build lasting relationships with customers and measure your marketing successes. Act-On, a cloud-based marketing automation platform that has won numerous awards, aims to help businesses grow their brand, drive demand and expand customer relationships. Act-On is the only integrated workspace that allows marketers to combine multiple marketing tools into one application. This allows them to improve customer experience. Web visitors typically decide to stay or leave a site within the first 20 seconds. Act-On’s AI agent, called Act-On InSite, ensures they stay engaged by delivering fast, accurate, and personalized content that addresses their needs, turning visitors into potential sales opportunities.

Description

Drive customer loyalty and growth with Kangaroo Rewards, a leading omnichannel loyalty engine trusted by thousands of SMBs and Fortune 500 companies. Craft hyper-personalized engagement with targeted rewards, automated marketing, and your own branded app. Witness average order values soar as customers feel valued, spend more, and return for more. Streamline operations with effortless setup and expert support. Our laser-focused data insights optimize your program, maximize ROI, and fuel pure profit. Kangaroo integrates with leading POS, eCommerce, and marketing platforms like Shopify, Lightspeed, Magento, and Mailchimp.

API Access

Has API No 

API Access

Has API Yes 

Screenshots View All

Screenshots View All

Integrations

Autoklose Yes 
BigCommerce No 
Cisco Webex Yes 
Cognito Forms Yes 
Dataddo Yes 
FreeAgent CRM Yes 
Gravity Forms Yes 
KickFire Yes 
Macaw AMS Yes 
Magento No 
ON24 Yes 
OptiMonk Yes 
Peaka Yes 
Qlik Application Automation Yes 
Retently Yes 
Salesforce Data 360 Yes 
Titan CMS Yes 
Windward Hub Yes 
WooCommerce No 
Zendesk Yes 

Integrations

Autoklose No 
BigCommerce Yes 
Cisco Webex No 
Cognito Forms No 
Dataddo No 
FreeAgent CRM No 
Gravity Forms No 
KickFire No 
Macaw AMS No 
Magento Yes 
ON24 No 
OptiMonk No 
Peaka No 
Qlik Application Automation No 
Retently No 
Salesforce Data 360 No 
Titan CMS No 
Windward Hub No 
WooCommerce Yes 
Zendesk No 

Pricing Details

$900.00/month
Act-On pricing is based on tiers or contacts: $900 per month (for 2,500 active contacts, 3 marketing users, and 50 sales users) and $2,000 per month (for 2,500 active contacts, 6 marketing users, and 100 sales users).
Free Trial Yes 
Free Version No 

Pricing Details

$99/month
Kangaroo offers 3 different packages.
Price varies from $99 - $299 per month depending on package features. Monthly & annual subscriptions are available.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows Yes 
Mac Yes 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Act-On Software

Founded

2008

Country

United States

Website

www.act-on.com

Vendor Details

Company Name

Kangaroo Rewards

Founded

2012

Country

Canada

Website

get.kangaroorewards.com/customerloyalty/

Product Features

Account Based Marketing

Analytics No 
Campaign Personalization No 
Customer Segmentation No 
Engagement Monitoring No 
Lead Nurturing No 
Lead Scoring No 
Progress Tracking No 
Prospecting Tools No 
Target Account Identification No 

Conversational Marketing

Appointment Scheduling No 
Audience Segmentation No 
Chatbot No 
Email Automation No 
Group Messaging No 
Human Handover No 
Lead Distribution No 
Lead Qualification No 
Mobile Messaging No 
Multi-Channel Communication No 
Product Recommendations No 
Video Chat No 

eCommerce Marketing

AB Testing No 
Abandoned Cart Email No 
Analytics / ROI Tracking No 
Customer Data Profiles No 
Dynamic Content No 
Email Marketing No 
Email Personalization No 
Facebook Ads No 
Google Ads No 
Product Recommendations No 
Push Notifications No 
Retargeting No 
SMS Marketing No 
Search Marketing No 
Segmentation No 
Signup Forms & Popups No 
Social Marketing No 
Triggered Emails No 
Website Visitor Tracking No 

Email Marketing

A/B Testing No 
Artificial Intelligence No 
Auto-Responders No 
CAN SPAM Compliance No 
Customer Surveys No 
Drip Campaigns No 
Dynamic Content No 
Event Triggered Email No 
Image Library No 
Landing Pages/Web Forms No 
Mailing List Management No 
Mobile Optimized Emails No 
Reporting/Analytics No 
Subscriber Management No 
Template Management No 
WYSIWYG Email Editor No 

Email Template Design

A/B Testing No 
Code From Scratch No 
Drag & Drop Editing No 
Image Library No 
Import HTML Code No 
Mobile-Friendly / Responsive No 
Potential Issue Identification No 
Premade Templates No 
Proofing No 
Reporting / Analytics No 
Text Editor No 
Theme Editor No 

Employee Advocacy

Content Controls / Compliance No 
Content Library Creation No 
Mobile Access No 
Post Scheduling No 
Push / Email Notifications No 
Reporting / Analytics No 
Social Sharing Gamification No 
Tiered User Permissions No 

Landing Page

A/B Testing No 
Analytics No 
Drag & Drop No 
Form Creation No 
Real Time Editing No 
Responsive No 
SEO Management No 
Templates No 

Lead Generation

Contact Discovery No 
Contact Import/Export No 
Lead Capture No 
Lead Database Integration No 
Lead Nurturing No 
Lead Scoring No 
Lead Segmentation No 
Pipeline Management No 
Prospecting Tools No 
Visitor Identification No 

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms Yes 
Lead Scoring Yes 
Sales Intelligence Yes 
Search Marketing Yes 
Segmentation Yes 
Social Marketing Yes 
Website Visitor Tracking Yes 

SMS Marketing

2-Way Messaging No 
Artificial Intelligence No 
Contact Management No 
MMS No 
Mass Texting No 
Message Personalization No 
Mobile Coupons No 
Mobile Keywords No 
Polls / Voting No 
Reporting/Analytics No 
Scheduled Messaging No 
Shortcodes No 
Text-to-Win No 

Social Media Management

Automated Publishing No 
Brand Tracking No 
Content Management No 
Customer Engagement No 
Multi-Account Management No 
Multi-User Collaboration No 
Post Scheduling No 
Reporting/Analytics No 
Social Media Monitoring No 

Product Features

Contest

Awards Management No 
Blind Judging Yes 
Entrant Management No 
Entry Fee Processing No 
Entry Management No 
Forms Management No 
Fraud Detection No 
Judging Management No 
Scoring No 
Skills Contests (Photo, Essay, Design, etc) No 
Social Media Management No 
Social Promotions Yes 
Sweepstakes Yes 
Timeline Management No 
Voting Management No 

Customer Advocacy

Advocate Management Yes 
Campaign Management Yes 
Communication Management Yes 
Community Management No 
Gamification Yes 
Referral Tracking Yes 
Reporting/Analytics Yes 
Rewards Program Yes 
Social Engagement Yes 

Customer Engagement

Analytics Yes 
Churn Management Yes 
Communication Management Yes 
Community Management Yes 
Content Syndication No 
Feedback Collection Yes 
Gamification Yes 
Live Chat No 
Video Content No 

Customer Experience

Action Management Yes 
Analytics Yes 
Customer Segmentation Yes 
Dashboard Yes 
Feedback Management Yes 
Knowledge Management No 
Multi-Channel Collection Yes 
Sentiment Analysis No 
Survey Management Yes 
Text Analysis Yes 
Trend Analysis No 

Customer Loyalty

CRM Yes 
Corporate Memberships Yes 
Customer Activity Tracking Yes 
Discount Management Yes 
Gift Card System Yes 
Loyalty Card System Yes 
Member Portal Yes 
Membership Management Yes 
No-Card Loyalty System Yes 
Referral Tracking Yes 
Rewards Management Yes 

eCommerce Marketing

AB Testing No 
Abandoned Cart Email No 
Analytics / ROI Tracking No 
Customer Data Profiles No 
Dynamic Content No 
Email Marketing No 
Email Personalization No 
Facebook Ads No 
Google Ads No 
Product Recommendations No 
Push Notifications No 
Retargeting No 
SMS Marketing No 
Search Marketing No 
Segmentation No 
Signup Forms & Popups No 
Social Marketing No 
Triggered Emails No 
Website Visitor Tracking No 

Employee Advocacy

Content Controls / Compliance No 
Content Library Creation No 
Mobile Access No 
Post Scheduling No 
Push / Email Notifications Yes 
Reporting / Analytics Yes 
Social Sharing Gamification Yes 
Tiered User Permissions Yes 

Gamification

Badge Management No 
Collaboration Tools No 
Contest Management Yes 
Feedback Management Yes 
For Call Centers No 
For Developers No 
For Education No 
For Onboarding No 
For Sales Yes 
Goal Setting / Tracking No 
Leaderboards / Activity Tracking Yes 
Performance Metrics Yes 
Rewards Management Yes 

Loyalty Management

CRM Yes 
Customer Activity Tracking Yes 
Discount Management Yes 
Gift Card System Yes 
Loyalty Card System Yes 
Member Portal Yes 
Membership Management Yes 
No-Card Loyalty System Yes 
Referral Tracking Yes 
Rewards Management Yes 
White Label Yes 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking No 
Artificial Intelligence No 
Content / Blogging Platform No 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms Yes 
Lead Scoring No 
Sales Intelligence No 
Search Marketing No 
Segmentation Yes 
Social Marketing Yes 
Website Visitor Tracking No 

Referral

Affiliate Marketing Yes 
Campaign Management Yes 
Contact Management Yes 
Employee Referral Management Yes 
Feedback Management Yes 
Lead Engagement No 
Loyalty Program Yes 
Referral Tracking Yes 
Rewards Management Yes 

SMS Marketing

2-Way Messaging No 
Artificial Intelligence No 
Contact Management No 
MMS Yes 
Mass Texting Yes 
Message Personalization Yes 
Mobile Coupons Yes 
Mobile Keywords No 
Polls / Voting Yes 
Reporting/Analytics Yes 
Scheduled Messaging Yes 
Shortcodes Yes 
Text-to-Win Yes 

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