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support

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Description

With an emphasis on innovation, Ace Metrix provides technology, tools, and insights that empower advertisers, agencies, and publishers to craft creative content that effectively drives business outcomes. The platform allows users to evaluate not only their own brand's performance but also that of competitors across various categories within just 24 hours of an advertisement airing. By analyzing over 100,000 TV and digital videos, users can benchmark their ad performance against a comprehensive database, enabling comparisons to specific norms for brands and categories. This data-driven approach helps identify which demographics resonate most and least with particular ads, enhancing targeting strategies and overall effectiveness. Additionally, the availability of granular demographic segments from a large sample size ensures a thorough understanding of audience engagement. Quantitative metrics shed light on the creative’s success in meeting its objectives, while qualitative viewer feedback provides essential insights into the reasons behind consumer ratings. As the advertising landscape continuously evolves, Ace Metrix remains committed to developing new metrics that address the changing needs of the industry and foster greater creative effectiveness. This dedication to innovation positions Ace Metrix as a vital partner for those looking to elevate their advertising strategies.

Description

At the core of Basis lies our renowned omni-channel demand-side platform (DSP), designed for exceptional speed and efficiency, ensuring your programmatic campaigns succeed. By utilizing Basis' advanced artificial intelligence engine, you can achieve superior results for your campaigns. Opt for either algorithmic or machine learning optimization, which continuously assesses data from over 30 different campaign metrics to align with your specific objectives. This enables you to make informed, optimized decisions that enhance overall performance. With Basis' robust performance automation, you can scale your efforts effectively. Engage users in real-time through advanced geo-fencing features that let you pinpoint specific locations on a map, upload street addresses, or target various places by category. Build audiences based on users who have visited a particular location, address, or category. Additionally, Centro capitalizes on over 15 years of strong publisher partnerships to offer you an unparalleled library of more than 2,000 active private marketplace deals across a wide range of leading websites, ensuring you have access to exceptional advertising opportunities. This extensive network allows for greater flexibility and creativity in campaign execution, ultimately driving more impactful results.

API Access

Has API No 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Acxiom InfoBase No 
Acxiom Real Identity No 
AgencyAnalytics No 
DV Publisher Suite No 
EPICA No 
Spaceback No 
Tapad No 
Zuar Runner No 

Integrations

Acxiom InfoBase Yes 
Acxiom Real Identity Yes 
AgencyAnalytics Yes 
DV Publisher Suite Yes 
EPICA Yes 
Spaceback Yes 
Tapad Yes 
Zuar Runner Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

Ace Metrix

Founded

2007

Country

United States

Website

www.acemetrix.com

Vendor Details

Company Name

Centro

Founded

2001

Country

United States

Website

www.centro.net/solutions/basis/dsp/

Product Features

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

Product Features

Video Advertising

Ad Optimization No 
Collaboration Tools No 
Creative Asset Management No 
Demand-Side Platform (DSP) No 
Design Ads No 
Display Advertising No 
In-App Video No 
Media Buying No 
Reporting / Analytics No 
Social Advertising No 
Supply-Side Platform (SSP) No 
Video Monetization No 

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