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features
design
support

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Write a Review

Description

The heightened level of global competition presents challenges for companies striving to thrive in the current marketplace. As a result, these businesses are increasingly focused on fostering deeper connections with customers, channels, shoppers, and consumers to enhance their sales performance. Traditionally, consumer products firms have faced a surplus of solutions across their front office, complicating their operational efficiency. To tackle this issue, Accenture and Salesforce aim to create a unified engagement system for sales processes, merging Salesforce's capabilities with Accenture's vast expertise in the consumer goods sector. By utilizing Accenture Cloud Trade Promotion Management, organizations can effectively plan and implement successful promotional campaigns while gaining insights into trade investments, expenditures, and profitability. Additionally, Accenture Cloud Retail Execution empowers management and field sales teams to execute more precise and compliant promotions, ultimately driving better outcomes for the business. This collaborative approach not only simplifies processes but also positions companies to navigate the complexities of the modern retail landscape more effectively.

Description

In the current rapidly evolving business landscape, it is crucial for your sales team to have immediate access to vital information in order to make important business choices while on the move. By integrating trade promotion management (TPM) with customer relationship management (CRM) systems, organizations can speed up decision-making processes, boost productivity, and improve customer service. mPromo (Mobile Trade Promotion Management) is a solution built on the SAP Mobile Platform that equips field personnel with the necessary tools to efficiently plan, execute, and monitor trade promotion activities. The advantages of mobility enable instant decision-making, facilitating the planning and negotiation of promotional events with clients. Additionally, mPromo allows for what-if analysis, ensures promotion compliance tracking, and provides feedback to management. Furthermore, negotiations between supplier sales teams and retail representatives often rely on outdated or irrelevant information, which can hinder effective decision-making. This highlights the necessity of a real-time data solution like mPromo to enhance promotional strategies and maximize outcomes.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

XTEL AI Yes 
Affinity Solutions Yes 
Amazon Marketing Cloud Yes 
Appway Digital Banking Yes 
CUFinder Yes 
Callsign Yes 
Cevinio Yes 
CipherTrust Data Security Platform Yes 
IBM Apptio Yes 
Informatica Enterprise Data Catalog Yes 
Kezzler Yes 
LLM Scout Yes 
Planview Hub Yes 
Salesforce Yes 
Skywise Yes 
Syniti Data Connectivity Yes 
Syniti Data Matching Yes 
Text Control Yes 
Triple Point S&OP Yes 
VLinkCare Yes 

Integrations

XTEL AI No 
Affinity Solutions No 
Amazon Marketing Cloud No 
Appway Digital Banking No 
CUFinder No 
Callsign No 
Cevinio No 
CipherTrust Data Security Platform No 
IBM Apptio No 
Informatica Enterprise Data Catalog No 
Kezzler No 
LLM Scout No 
Planview Hub No 
Salesforce No 
Skywise No 
Syniti Data Connectivity No 
Syniti Data Matching No 
Text Control No 
Triple Point S&OP No 
VLinkCare No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App Yes 
iPad App Yes 
Android App Yes 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

Accenture Cloud

Founded

1989

Country

United States

Website

www.accenture.com/us-en

Vendor Details

Company Name

Mindtree

Country

United States

Website

www.mindtree.com/insights/resources/mpromo-end-end-trade-promotion-management

Product Features

Retail Execution

AI / Image Recognition No 
Collaboration Tools Yes 
Data Collection Yes 
Inspection Yes 
Pricing / Placement Optimization Yes 
Product Education Yes 
Product Promotion Strategy Yes 
Retail Site Audit Yes 
Workforce Management Yes 

Trade Promotion Management

Analytics / ROI Tracking No 
Approval Workflow No 
Budgeting & Forecasting No 
Claims Management No 
Competitor Analysis No 
Compliance Management No 
Customer Management No 
Discount Management No 
Pricing Optimization No 
Promotion Calendar No 
Settlement Management No 
Trade Agreement Management No 

Product Features

Trade Promotion Management

Analytics / ROI Tracking No 
Approval Workflow No 
Budgeting & Forecasting No 
Claims Management No 
Competitor Analysis No 
Compliance Management Yes 
Customer Management No 
Discount Management Yes 
Pricing Optimization No 
Promotion Calendar Yes 
Settlement Management No 
Trade Agreement Management No 

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