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Description

Next Best Action serves as an established AI recommendation engine utilized by major banks and insurance companies worldwide, continuously evolving through our extensive network of clients, customer data, and financial offerings. It fulfills the demand for crafting tailored customer journeys by providing seamless omnichannel digital interactions. ABAKA facilitates this digital transformation through our cloud-based Enterprise SaaS platform, which features a collection of modular and customizable applications. This solution is engineered to seamlessly integrate with a client's existing internal systems, business protocols, and customer interaction needs, ultimately enhancing their digital customer experiences and driving revenue growth. By delivering sophisticated customer insights and intelligent prompts, it enables financial institutions to anticipate which messages and content will foster positive customer reactions, leading to improved engagement, retention, product conversion rates, and opportunities for upselling. Furthermore, the adaptability of our platform allows businesses to refine their strategies based on real-time data, ensuring they remain competitive in a rapidly evolving marketplace.

Description

Your business needs predictable, profitable results. Your customers deserve highly personalized omnichannel experiences. Unify customer data and eliminate silos through an API and open architecture to enable intelligent omnichannel engagement. Rapidly aligns business goals with industry-specific customer engagement strategies crowdsourced by leading brands. True 1:1 customer personalization across all channels and devices for increased omnichannel engagement, retention, and loyalty. To scale 1:1 personalization and optimize business results, AI and predictive analytics are integrated with marketing execution. Cross-channel execution is simplified and marketing operations are streamlined to optimize the customer experience across all channels. You can communicate with your customers in a completely personalized way across all channels with optimized content for email and direct mail.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

Antavo No 
AtData No 
Attentive No 
CloseAlert No 
Creatable No 
Criteo Commerce Growth No 
Cyclr No 
Fresh Relevance No 
FuseCommander No 
Kameleoon No 
Lexer No 
Lyftrondata No 
Motileo No 
SAP Store No 
Simon AI No 
Tall Bob No 
Yotpo No 
censhare No 
tradeit No 
zenloop No 

Integrations

Antavo Yes 
AtData Yes 
Attentive Yes 
CloseAlert Yes 
Creatable Yes 
Criteo Commerce Growth Yes 
Cyclr Yes 
Fresh Relevance Yes 
FuseCommander Yes 
Kameleoon Yes 
Lexer Yes 
Lyftrondata Yes 
Motileo Yes 
SAP Store Yes 
Simon AI Yes 
Tall Bob Yes 
Yotpo Yes 
censhare Yes 
tradeit Yes 
zenloop Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial Yes 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours Yes 
Live Rep (24/7) Yes 
Online Support Yes 

Types of Training

Training Docs No 
Webinars Yes 
Live Training (Online) Yes 
In Person No 

Types of Training

Training Docs Yes 
Webinars Yes 
Live Training (Online) Yes 
In Person Yes 

Vendor Details

Company Name

ABAKA

Founded

2015

Country

United Kingdom

Website

abaka.me/

Vendor Details

Company Name

SAP

Founded

2000

Country

United States

Website

www.emarsys.com

Product Features

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

Product Features

eCommerce

CRM Yes 
Catalog Management No 
Channel Management Yes 
Customer Accounts No 
Data Security Yes 
Email Marketing Yes 
Inventory Management No 
Kitting Yes 
Loyalty Program Yes 
Mobile Access Yes 
Multi-Store Management No 
Order Management No 
Product Configurator No 
Promotions Management Yes 
Returns Management No 
Reviews Management Yes 
SEO Management No 
Shopping Cart No 
Templates Yes 

eCommerce Personalization

A/B Testing No 
Abandoned Cart Email No 
Dynamic Pricing No 
Offers & Discounts Notifications No 
Personalized Site Navigation No 
Product Recommendations No 
Reporting / Analytics No 
Social Insights No 

Email Marketing

A/B Testing Yes 
Artificial Intelligence No 
Auto-Responders Yes 
CAN SPAM Compliance Yes 
Customer Surveys Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Event Triggered Email Yes 
Image Library Yes 
Landing Pages/Web Forms Yes 
Mailing List Management Yes 
Mobile Optimized Emails Yes 
Reporting/Analytics Yes 
Subscriber Management Yes 
Template Management Yes 
WYSIWYG Email Editor Yes 

Marketing Automation

A/B Testing No 
Analytics / ROI Tracking Yes 
Artificial Intelligence No 
Content / Blogging Platform Yes 
Customizable CTAs Yes 
Drip Campaigns Yes 
Dynamic Content Yes 
Landing Pages / Web Forms Yes 
Lead Scoring No 
Sales Intelligence Yes 
Search Marketing No 
Segmentation Yes 
Social Marketing Yes 
Website Visitor Tracking Yes 

Personalization

A/B Testing No 
Abandoned Cart Saver No 
Account Based Marketing No 
Behavioral Targeting No 
Campaign Segmentation No 
Content Analytics No 
Contextual Targeting No 
Customer Profiles No 
Experience Management No 
Recommendation Engine No 
Website Personalization No 

Alternatives

Alternatives

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