Average Ratings 2 Ratings

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Average Ratings 0 Ratings

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Description

Our data management platform gives publishers the power to make precise first-party data-driven decisions for real-time, accurate audience targeting and reach. No gut feeling-based actions. We collate, enhance and optimize our customer's first-party data in a privacy-safe and secure way to unlock its full potential.

Description

Enhance your return on investment by gaining insights into how your marketing and advertising strategies engage audiences across every stage of the customer journey. Uncover audience desires and link them to the media, music, sports, and video content they cherish most. Assess the effectiveness of your campaigns in achieving brand goals. Additionally, tailor video content by incorporating information about shows and celebrities to create a more personalized experience for viewers. This approach not only deepens audience connection but also drives engagement and loyalty.

API Access

Has API Yes 

API Access

Has API No 

Screenshots View All

Screenshots View All

Integrations

AcuityAds No 
Acxiom InfoBase No 
Algonomy No 
Bright Analytics No 
Commanders Act No 
DV Publisher Suite No 
Digimarc Discover No 
Engage3 No 
Eversight Offer Innovation No 
GaleForceMedia No 
Headset No 
Innovid No 
MSIGHTS No 
Sizmek Ad Suite No 
Skai No 
TABS Analytics No 
Teamstack No 
TourSolver No 
Walmart No 
Zefr No 

Integrations

AcuityAds Yes 
Acxiom InfoBase Yes 
Algonomy Yes 
Bright Analytics Yes 
Commanders Act Yes 
DV Publisher Suite Yes 
Digimarc Discover Yes 
Engage3 Yes 
Eversight Offer Innovation Yes 
GaleForceMedia Yes 
Headset Yes 
Innovid Yes 
MSIGHTS Yes 
Sizmek Ad Suite Yes 
Skai Yes 
TABS Analytics Yes 
Teamstack Yes 
TourSolver Yes 
Walmart Yes 
Zefr Yes 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Pricing Details

No price information available.
Free Trial No 
Free Version No 

Deployment

Web-Based Yes 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Deployment

Web-Based No 
On-Premises No 
iPhone App No 
iPad App No 
Android App No 
Windows No 
Mac No 
Linux No 
Chromebook No 

Customer Support

Business Hours Yes 
Live Rep (24/7) No 
Online Support Yes 

Customer Support

Business Hours No 
Live Rep (24/7) No 
Online Support No 

Types of Training

Training Docs Yes 
Webinars No 
Live Training (Online) Yes 
In Person Yes 

Types of Training

Training Docs No 
Webinars No 
Live Training (Online) No 
In Person No 

Vendor Details

Company Name

1plusX GmbH

Founded

2014

Country

Switzerland

Website

www.1plusx.com

Vendor Details

Company Name

Nielsen

Website

www.nielsen.com/solutions/media-planning/marketing-cloud/

Product Features

Customer Data Platforms (CDP)

Behavioral Analytics Yes 
Campaign Management No 
Customer Profiles Yes 
Customer Segmentation Yes 
Data Integration Yes 
Data Matching Yes 
GDPR Compliance Yes 
Personalization No 
Predictive Modeling Yes 

Data Management Platforms (DMP)

Ad Network Integration Yes 
Analytics / ROI Tracking Yes 
Audience Targeting Yes 
Behavioral Analytics Yes 
CRM No 
Campaign Management No 
Competitive Analysis No 
Customer Journey Mapping No 
Data Capture / Transfer Yes 
Data Classification Yes 
Data Visualization Yes 

Predictive Analytics

AI / Machine Learning Yes 
Benchmarking No 
Data Blending Yes 
Data Mining No 
Demand Forecasting No 
For Education No 
For Healthcare No 
Modeling & Simulation No 
Sentiment Analysis No 

Product Features

Data Management Platforms (DMP)

Ad Network Integration No 
Analytics / ROI Tracking No 
Audience Targeting No 
Behavioral Analytics No 
CRM No 
Campaign Management No 
Competitive Analysis No 
Customer Journey Mapping No 
Data Capture / Transfer No 
Data Classification No 
Data Visualization No 

Marketing Analytics

A/B Testing No 
Campaign Management No 
Channel Attribution No 
Customer Journey Mapping No 
Dashboard No 
Performance Metrics No 
Predictive Analytics No 
ROI Tracking No 
Social Media Metrics No 
Website Analytics No 

Marketing Planning

Budgeting & Forecasting No 
Collaboration No 
Flowchart No 
Goal Setting / Tracking No 
Marketing Calendar No 
Media Planning No 
Predictive Analytics No 
Presentation Tools No 
Project Tracking No 
Spend Management No 

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