Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
1Channel Merchandising Campaign Management is a cloud-based solution designed for retail execution, catering to FMCG, CPG, and retail brands as they manage in-store advertising efforts. Teams are able to establish clear campaign goals and guidelines, allocate point-of-sale materials (POSM), and choose specific stores using detailed store lists and coverage strategies. Field representatives utilize a mobile application to adhere to provided instructions and document their work with photos from each store to confirm proper placement and execution. Strict validation rules ensure that all submissions meet required standards, while exceptions are logged for situations like store closures or unavailability. Supervisors conduct thorough reviews of the work completed, employing a tiered auditing system that includes L1, L2, and L3 evaluations. Comprehensive dashboards provide a visual overview of campaign coverage, completion rates, compliance levels, and overall performance metrics across various locations and field teams. This system is instrumental in supporting merchandising activities such as new product launches, in-store marketing promotions, and the distribution of POSM, complemented by an accessible web portal for managing campaign setup and ongoing assessments. By streamlining these processes, 1Channel enhances the efficiency and effectiveness of retail campaigns significantly.
Description
Criteo Commerce Max empowers brands and agencies by facilitating the launch of cross-channel retail media campaigns both onsite with over 200 global retailers and offsite through thousands of esteemed publishers, incorporating a closed-loop measurement system linked to actual sales data from online and physical stores. Serving as a centralized hub for more than 200 retailers, Commerce Max enables advertisers to seamlessly manage onsite and offsite campaigns through a single platform, complete with cohesive workflows and comprehensive reporting features. Additionally, users can leverage AI-driven optimization models designed to enhance revenue while effectively reaching distinct retailer audiences. With sophisticated commerce insights at their disposal, brands and agencies can make more informed decisions related to media and merchandising strategies, ultimately driving better performance in their campaigns. This innovative platform thus represents a significant leap forward in retail media capabilities.
API Access
Has API
No
API Access
Has API
No
Integrations
CommerceIQ
No
Flywheel
No
Google Search Ads 360
No
Integral Ad Science
No
Intentwise
No
LiveRamp
No
Microsoft Advertising
No
Pacvue
No
Quartile
No
Rithum
No
Integrations
CommerceIQ
Yes
Flywheel
Yes
Google Search Ads 360
Yes
Integral Ad Science
Yes
Intentwise
Yes
LiveRamp
Yes
Microsoft Advertising
Yes
Pacvue
Yes
Quartile
Yes
Rithum
Yes
Pricing Details
Flexible pricing depends on campaign scale, store count, users, and selected modules. Month-to-month billing and annual commitment plans are available; annual plans offer savings. Secure cloud hosting, mobile app access, campaign tools, training, and support are included.
Free Trial
No
Free Version
No
Pricing Details
Criteo Commerce Max operates on a transparent pricing model. Advertisers pay on a cost-per-click (CPC) or cost-per-mille (CPM) basis depending on campaign type. Advertisers pay a platform fee to Criteo that is a percentage of the media cost.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
No
Mac
Yes
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
No
Windows
No
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
1Channel
Country
India
Website
www.1channel.co/merchandising-campaign-management
Vendor Details
Company Name
Criteo
Founded
2005
Country
France
Website
www.criteo.com/platform/commerce-max/
Product Features
Retail Execution
AI / Image Recognition
No
Collaboration Tools
No
Data Collection
No
Inspection
No
Pricing / Placement Optimization
No
Product Education
No
Product Promotion Strategy
No
Retail Site Audit
No
Workforce Management
No