Average Ratings 0 Ratings
Average Ratings 0 Ratings
Description
1Channel Merchandising Campaign Management is a cloud-based solution designed for retail execution, catering to FMCG, CPG, and retail brands as they manage in-store advertising efforts. Teams are able to establish clear campaign goals and guidelines, allocate point-of-sale materials (POSM), and choose specific stores using detailed store lists and coverage strategies. Field representatives utilize a mobile application to adhere to provided instructions and document their work with photos from each store to confirm proper placement and execution. Strict validation rules ensure that all submissions meet required standards, while exceptions are logged for situations like store closures or unavailability. Supervisors conduct thorough reviews of the work completed, employing a tiered auditing system that includes L1, L2, and L3 evaluations. Comprehensive dashboards provide a visual overview of campaign coverage, completion rates, compliance levels, and overall performance metrics across various locations and field teams. This system is instrumental in supporting merchandising activities such as new product launches, in-store marketing promotions, and the distribution of POSM, complemented by an accessible web portal for managing campaign setup and ongoing assessments. By streamlining these processes, 1Channel enhances the efficiency and effectiveness of retail campaigns significantly.
Description
Leverage the capabilities of Machine Learning algorithms utilized by over 5 million outlets to enhance your salesforce through data-driven order suggestions and insights into retail industry trends. Increase your return on investment for trade promotions by improving the effectiveness of retail merchandising and below-the-line marketing initiatives via image recognition technology that provides visibility at retail locations. Strengthen your relationships with retailers by offering targeted promotional deals that resonate with their needs. With real-time in-store data, easily track competitor actions and consumer behaviors, ensuring that you stay ahead in the market. Utilize Bizom's AI to assess brand visibility across all retail interactions effectively. One of our clients experienced issues with variable discounts leaking through their channel partners in a developing market, and by improving transparency in benefit transfer, we facilitated growth in that region. Enhance direct communication and self-order capabilities with your retail partners. The Bizom Retailer App streamlines processes by minimizing the need for order-taking and frequent market visits, allowing your sales team to adopt a more consultative approach and foster deeper client engagement. Ultimately, this leads to better service and increased sales opportunities.
API Access
Has API
No
API Access
Has API
No
Integrations
No details available.
Integrations
No details available.
Pricing Details
Flexible pricing depends on campaign scale, store count, users, and selected modules. Month-to-month billing and annual commitment plans are available; annual plans offer savings. Secure cloud hosting, mobile app access, campaign tools, training, and support are included.
Free Trial
No
Free Version
No
Pricing Details
No price information available.
Free Trial
No
Free Version
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
Yes
iPad App
Yes
Android App
Yes
Windows
No
Mac
Yes
Linux
No
Chromebook
No
Deployment
Web-Based
Yes
On-Premises
No
iPhone App
No
iPad App
No
Android App
Yes
Windows
Yes
Mac
No
Linux
No
Chromebook
No
Customer Support
Business Hours
Yes
Live Rep (24/7)
No
Online Support
Yes
Customer Support
Business Hours
Yes
Live Rep (24/7)
Yes
Online Support
Yes
Types of Training
Training Docs
Yes
Webinars
No
Live Training (Online)
No
In Person
No
Types of Training
Training Docs
Yes
Webinars
Yes
Live Training (Online)
No
In Person
No
Vendor Details
Company Name
1Channel
Country
India
Website
www.1channel.co/merchandising-campaign-management
Vendor Details
Company Name
Mobisy Technologies
Founded
2007
Country
India
Website
www.bizom.in
Product Features
Retail Execution
AI / Image Recognition
No
Collaboration Tools
No
Data Collection
No
Inspection
No
Pricing / Placement Optimization
No
Product Education
No
Product Promotion Strategy
No
Retail Site Audit
No
Workforce Management
No
Product Features
Retail Execution
AI / Image Recognition
No
Collaboration Tools
No
Data Collection
No
Inspection
No
Pricing / Placement Optimization
No
Product Education
No
Product Promotion Strategy
No
Retail Site Audit
No
Workforce Management
Yes
Sales Force Automation
Call Management
No
Campaign Management
No
Channel Management
Yes
Commission Management
No
Contact Management
No
Contract Management
No
Customer Database
Yes
Email Marketing
No
Field Sales Management
Yes
Lead Management
Yes
Opportunity Management
No
Performance Metrics
Yes
Proposal Generation
No
Referral Tracking
No
Sales Forecasting
Yes
Territory Management
No